Product Marketing Manager/ Go-To-Market (GTM) Owner

Location: Remote; listed location: Budapest. Work-from-Anywhere is available.

Company

hirify.global provides open-source database software, support, and services for MySQL, MongoDB, PostgreSQL, and MariaDB.

What you will do

• Develop positioning and messaging connecting Kubernetes software with hirify.global Support and Services.
• Own go-to-market strategy and launch execution for releases, features, and service offerings.
• Create web pages, datasheets, case studies, white papers, and sales enablement materials.
• Engage with the open-source community, partners, and customers to generate insights and drive service adoption.
• Build customer evidence through interviews, Jobs-to-be-Done research, testimonials, and case studies.
• Influence product strategy and optimize demand generation through customer research, competitive analysis, segmentation, and campaign performance data.

Requirements

• 2+ years of experience in go-to-market, product marketing, or solution-focused roles.
• Solid understanding of customer buying journeys and decision-making processes.
• Strong data analysis skills for segmentation and demand generation performance tracking.
• Exceptional writing, communication, and presentation abilities.
• Experience aligning messaging and value propositions with customer and sales needs, including communication with prospects, partners, and industry analysts.
• Fluent written and spoken English required.

Nice to have

• Familiarity with database management or the Kubernetes software market.
• Product Marketing Alliance, Pragmatic, or another product marketing certification.

Culture & Benefits

• Remote-only, globally dispersed workforce with colleagues in more than 50 countries.
• Flexible work hours and paid time off programs.
• Equipment for a remote office and connectivity allowances.
• Career development funding for training, certifications, and conferences.
• Work-from-Anywhere, FlowDays, and other work-life balance initiatives.
• Opportunity to participate in an equity incentive plan and volunteering programs.