1 день назад
Senior Manager GEO Strategy & Operations, RDBU & Global (AI)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Manager GEO Strategy & Operations, RDBU & Global (AI): Coordinating generative engine optimization strategy and activation across RDBU and Global pharmaceutical brands with an accent on AI-powered search, digital discoverability, and cross-functional execution. Focus on translating GEO platform findings into marketing actions, leading recurring reviews, managing agencies and technology partners, and integrating recommendations into global-to-local brand planning.
Location: Corporate Headquarters, Thousand Oaks, California, United States; Conditions: Washington D.C., District of Columbia, United States
Company
is a biotechnology company developing, manufacturing, and delivering medicines for serious illnesses across oncology, inflammation, general medicine, and rare disease.
What you will do
- Translate enterprise generative engine optimization strategy into priorities for RDBU and Global brands.
- Use GEO platforms and partner outputs to identify opportunities across marketing, content, digital experiences, communications, and source authority.
- Lead cross-functional reviews with Marketing, Medical, Corporate Communications, Decision Sciences, Digital, Content, Legal/Regulatory, regional, and affiliate stakeholders.
- Coordinate GEO activity across platforms, agencies, and external partners, monitoring deliverables, timelines, quality, and escalations.
- Integrate GEO recommendations into global-to-local marketing plans, content development, launch readiness, and market adaptation.
- Interpret GEO reporting with Decision Sciences and identify optimization opportunities across brands and markets.
Requirements
- Doctorate degree plus 2 years of relevant experience; or master’s degree plus 4 years; or bachelor’s degree plus 6 years; or associate’s degree plus 10 years; or high school diploma/GED plus 12 years.
- Relevant experience in marketing, digital strategy, commercial operations, decision sciences, or a related field.
- Working understanding of AI-powered search, GEO, SEO, content structure, and digital discoverability.
- Experience with digital, search, or marketing technology platforms and translating findings into business actions.
- Strong cross-functional leadership and influencing skills in a matrixed organization.
- Experience integrating digital or marketing capabilities into brand planning, content, launches, and market adaptation workflows.
Nice to have
- Experience leading global, regional, or multi-market pharmaceutical marketing, digital, omnichannel, content, commercial operations, or transformation initiatives.
- Experience managing agencies, technology vendors, or strategic partners.
Culture & Benefits
- Collaborative, innovative, and science-based work culture.
- Comprehensive employee benefits including retirement and savings contributions, medical, dental, and vision coverage, life and disability insurance, and flexible spending accounts.
- Discretionary annual bonus program and stock-based long-term incentives.
- Award-winning time-off plans and flexible work models where applicable.
Hiring process
- Applications remain open until a sufficient number of applications are received or a candidate is selected.
- Sponsorship for this role is not guaranteed.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →
Похожие вакансии
4 дня назад
Senior Manager, AI Search & Discovery (GEO/AEO)
120 000 - 150 000$
5 дней назад
Senior Associate - Campaign Management (SEO/GEO)
2 дня назад
Sr. Manager, Digital Marketing (Pharmaceutical)
4 дня назад
Sr Organic Growth Manager (SEO/GEO)
156 000 - 183 000$
5 дней назад
SEO Strategist (GEO)
130 000 - 170 000$
4 дня назад
SEO/AEO Strategist
160 000 - 215 000$