Marketing Campaign Lead (Crop Protection)

Location: Grassobbio, Italy; willingness to travel up to 50%

Company

hirify.global is a global crop protection company and part of the Syngenta Group, helping farmers grow across more than 100 countries.

What you will do

• Plan and coordinate commercial campaigns and territory action plans around market needs, buying cycles, and application windows.
• Support new product introduction activities from pre-launch preparation through launch and product adoption.
• Equip sales teams with insights, tools, and information for effective campaign and launch execution.
• Analyze customer, market, and sales insights to identify opportunities and improve campaign ROI.
• Track campaign performance against KPIs such as market share, product usage, awareness, and commercial results.
• Coordinate execution with Crop Managers, Area Managers, Field Marketing, Sales teams, distributors, channel partners, and other stakeholders across Italy.

Requirements

• At least 3 years of Sales and/or Marketing experience in the agricultural sector, ideally including Product Management or Crop Management.
• Degree in Agriculture or a related field.
• Strong knowledge of agronomy, crop protection, and commercial and customer insights.
• Customer-focused, value-selling mindset with strong commercial awareness.
• Excellent planning, organizational, analytical, communication, influencing, and problem-solving skills.
• Fluent Italian and business-level English required; strong Microsoft Office skills and willingness to travel up to 50%.

Culture & Benefits

• Opportunity to contribute to commercializing crop protection products and accelerating new product adoption.
• Direct influence on campaigns and customer engagement across the Italian market.
• Broad exposure to Sales, Marketing, and Field teams.
• Inclusive workplace welcoming candidates from diverse backgrounds.