обновлено 4 дня назад
Senior Specialist Growth Marketing EMEA
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Specialist Growth Marketing EMEA (B2B/ABM): Developing and optimizing regional, data-driven marketing campaigns that build awareness, influence buying decisions, and generate qualified leads with an accent on account-based marketing, demand generation, and funnel performance. Focus on designing personalized campaigns, analyzing buyer intent, and improving ROI through structured testing and reporting.
Location: Belgium, the Netherlands, France, Italy, or Spain; Venlo, Netherlands is listed as the site. Work arrangement: hybrid or remote.
Company
develops connectivity and security solutions that support automation and connected environments.
What you will do
- Develop and execute funnel-growth marketing strategies across priority accounts and industry verticals.
- Identify target accounts and design personalized Account Based Marketing campaigns aligned with sales strategies.
- Define content requirements for each stage of the buyer journey and develop regional demand-generation materials.
- Coordinate with cross-functional and cross-regional stakeholders to deliver consistent campaigns, messaging, branding, and processes.
- Analyze audience behavior and funnel performance, act on buyer intent with sales, and improve campaign ROI through testing and reporting.
Requirements
- Bachelor’s degree or higher in Marketing, Business, or a related field.
- 5+ years of B2B marketing experience focused on growth, demand generation, and Account Based Marketing.
- Proficiency with ABM platforms, Salesforce, Account Engagement (Pardot), and Microsoft Office.
- Excellent communication, analytical, and collaboration skills with the ability to manage multiple priorities.
- Creative, data-driven, and results-oriented approach with a commitment to testing, learning, and continuous improvement.
Culture & Benefits
- Hybrid and remote work practices where feasible, with flexible working hours.
- Employee stock purchase plan and parental leave benefits.
- Paid leave for volunteer work.
- Frequent training opportunities, professional talent management, and succession planning.
- Corporate health and well-being initiatives with a focus on diversity, equity, inclusion, and sustainability.
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