Senior Specialist Growth Marketing (EMEA)

TL;DR

Senior Specialist Growth Marketing (EMEA): Developing, executing, and optimizing regional, data-driven marketing campaigns that drive funnel growth by building awareness, influencing buying decisions, and generating qualified leads. Focus on identifying and prioritizing target accounts, designing personalized ABM campaigns, and analyzing audience behavior for continuous ROI improvement.

Location: The role offers hybrid or remote work practices, feasible from Venlo, Netherlands, or elsewhere within Belgium, France, Italy, or Spain.

Company

hirify.global is a global company focused on improving connectivity and security through innovative signal transmission products and solutions.

What you will do

• Develop and execute funnel growth marketing strategies to drive awareness, engagement, and conversion across priority accounts and verticals.
• Identify and prioritize target accounts, designing personalized ABM campaigns aligned with sales strategies.
• Determine the content needed to support each stage of the buyer journey.
• Develop regional-specific material to support demand generation.
• Work with cross-functional and cross-regional teams to ensure effective campaign execution.
• Analyze audience behavior and funnel performance, establishing processes for campaign testing, reporting, and continuous ROI improvement.

Requirements

• Bachelor’s degree or higher in Marketing, Business, or a related field.
• 5+ years of experience in B2B marketing, with a focus on growth, demand generation, and Account Based Marketing (ABM).
• Proficiency with digital and automation tools such as ABM platforms, Salesforce, Account Engagement (Pardot), and Microsoft Office.
• Excellent communication, analytical, and collaboration skills.
• Creative and data-driven mindset, with a results-oriented approach and a passion for testing, learning, and continuous improvement.

Nice to have

• A passion for testing, learning, and continuous improvement.

Culture & Benefits

• Hybrid and remote work practices where feasible, along with flexible working hours.
• Employee stock purchase plan and parental leave benefits.
• Paid leave for volunteer work in your community.
• Multiple and frequent training opportunities, professional talent management, and succession planning.
• Corporate health and well-being initiatives.
• Work culture committed to diversity, equity, inclusion, and sustainability.