Senior Product Marketing Manager (Fintech)

Location: London, United Kingdom; in office 4 days per week

Company

hirify.global is a regulated payments automation platform that manages payroll, supplier payments, spend management, and payment collection for SMEs and global enterprises.

What you will do

• Define differentiated positioning and narratives for the Travel and Lending solutions.
• Build a scalable vertical go-to-market model and partner with Product on roadmap prioritisation.
• Create sales enablement assets including pitches, sales decks, one-pagers, demo narratives, battlecards, and win stories.
• Develop buyer, market, regulatory, competitive, and customer insight for target verticals.
• Own launch plans for new vertical propositions and product updates across web, events, press, and demand generation.
• Partner with Sales, Product, Brand, Content, and Demand Generation to improve pipeline quality, win rates, and deal velocity.

Requirements

• 6+ years of experience in product marketing or product strategy.
• Experience in B2B SaaS, fintech, or payments, marketing to mid-market and enterprise buyers.
• Strong strategic thinking and the ability to turn complex inputs into clear direction.
• Exceptional communication and storytelling skills for technical products and business audiences.
• Commercial orientation with experience partnering with Sales and measuring revenue impact.
• Technical fluency, cross-functional influence, ownership, and a high standard for messaging and visual presentation.

Nice to have

• Vertical or industry-led go-to-market experience.
• Payments or fintech experience.

Culture & Benefits

• Company Share Option Plan and annual discretionary bonus.
• £1,000 flexible benefits budget, including private medical insurance, gym membership, and dental care.
• 33 days of annual leave including bank holidays, plus a birthday day off.
• Wellbeing app with access to therapy, coaching, counselling, management training, and mindfulness sessions.
• Onboarding and ongoing learning opportunities, company-wide events, and a bike-to-work/e-bike scheme.