Customer Insight Specialist (Microsoft Dynamics 365)

Location: Sydney, New South Wales, Australia

Company

hirify.global is an ASX-listed advisory and IT solutions company delivering cloud, technology and business transformation services across Australia and international markets.

What you will do

• Lead the functional design, configuration and optimisation of enterprise marketing automation solutions.
• Configure Dynamics 365 Customer Insights - Journeys, including customer journeys, segmentation, consent management, lead nurturing, forms, landing pages and campaign logic.
• Translate marketing and customer engagement requirements into scalable platform solutions and functional specifications.
• Support CRM, customer data, analytics and enterprise-system integrations, including data mapping, APIs and event triggers.
• Partner with marketing and stakeholder teams to deliver acquisition, onboarding, engagement, retention and reactivation journeys.
• Monitor campaign performance, improve data quality and maintain governance, documentation, testing and release processes.

Requirements

• Hands-on experience with Microsoft Dynamics 365 CRM and Customer Insights - Journeys, formerly Dynamics 365 Marketing.
• Experience configuring marketing automation workflows, customer journeys, segmentation, email campaigns, forms, landing pages and lead nurturing.
• Strong functional development, business analysis and requirements-documentation skills.
• Understanding of CRM data structures, integrations, analytics, customer data platforms, consent management and marketing reporting.
• Strong analytical, problem-solving, stakeholder management and communication skills.
• Ability to manage competing priorities in a fast-paced enterprise environment.

Nice to have

• Experience in education, particularly independent schools, school systems or tertiary education.
• Experience with real-time journeys, event triggers, lead scoring, personalisation and enterprise D365 implementations.
• Familiarity with Power Platform, Dataverse, Power Automate or Power BI.
• Experience with CRM transformation, marketing automation implementation or platform migration projects.
• Knowledge of privacy, consent, data governance and marketing compliance.

Culture & Benefits

• Collaborative culture focused on innovation, continuous learning and smart work practices.
• Career growth through succession planning, internal promotions and mentorship.
• Professional development through technology certifications and study assistance.
• Employee benefits, recognition, wellbeing support and an Employee Assistance Program.
• Paid parental leave and support for family and caring responsibilities.
• Employee referral program with monetary incentives.

Hiring process

• Applications must be submitted online through the hirify.global careers page.
• The recruitment process may also support a talent pool for similar ongoing or temporary opportunities over the following 12 months.