Manager, GTM Engineering (Automation & AI)

Location: Toronto, Canada; the role is associated with a flexible workforce model and is marked as remote.

Salary: $132,000–$165,000 CAD per year, plus eligibility for a corporate bonus plan.

Company

hirify.global develops an observability platform that helps companies monitor and optimize complex digital applications in an AI-first environment.

What you will do

• Manage and optimize the GTM technology stack, including Salesforce, Clay, Rox, Boomi, and Salesloft.
• Build end-to-end automated workflows for lead scoring, routing, alerts, and business outreach.
• Deploy AI and machine learning solutions for GTM automation.
• Manage data pipelines, deduplication, enrichment, dashboards, and revenue forecasting.
• Map GTM workflows and lead technical projects from requirements gathering through implementation and user adoption.
• Lead and coach a specialized team while collaborating with cross-functional program teams and business stakeholders.

Requirements

• At least 2 years of people management or relevant leadership experience.
• At least 5 years of experience in automation engineering, GTM operations, or system integration within a B2B SaaS environment.
• Strong experience with CRM, sales automation, data integration, and ETL platforms, including Salesforce Sales Cloud and Clay.
• Expert hands-on experience with integration platforms or Python-based APIs, webhooks, and data structures.
• Experience translating GTM strategy and complex business needs into scalable technical solutions.
• Experience with automation framework documentation, process mapping, security and compliance standards, revenue analytics, and SaaS sales funnel metrics.

Nice to have

• Experience implementing AI-based workflow tools or LLM-powered automation in a GTM context.

Culture & Benefits

• Flexible workforce model supporting office-based, remote, and hybrid workplaces.
• Healthcare, dental, vision, parental leave and planning, and mental health benefits.
• 401(k) plan and company match, flexible time off, 11 paid holidays, and volunteer time off.
• Inclusive environment focused on diverse backgrounds, abilities, and professional paths.

Hiring process

• Employment requires identity and work eligibility verification.
• A criminal background check is required.
• Certain roles may require an export compliance assessment; visa sponsorship is not available for this position.