7 дней назад
Go-To-Market (GTM) Lead (Fintech)
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Go-To-Market (GTM) Lead (Fintech): Designing and executing commercial campaigns for supply chain finance and receivables finance propositions aimed at corporate clients with an accent on campaign strategy, value messaging, and measurable commercial outcomes. Focus on coordinating marketing and sales engagement, enabling the salesforce, driving cross-sell activities, and refining propositions through client feedback.
Location: London, United Kingdom
Company
develops technology for payments, banking, investing, and financial services.
What you will do
- Design and execute the annual go-to-market campaign framework for supply chain finance and receivables finance propositions.
- Track campaign performance and connect commercial activity to measurable business outcomes.
- Partner with marketing on content, digital engagement, public relations, and events for corporate finance audiences.
- Coordinate account engagement, outreach priorities, and pitch consistency with the SCF Corporate Solutions team.
- Lead go-to-market activities supporting cross-sell plans and enable the salesforce with value-focused tools, messaging, and training.
- Refine messaging based on client conversations and Voice of the Customer feedback.
Requirements
- At least 5 years of experience in commercial strategy, marketing, or go-to-market execution within financial services.
- Strong knowledge of working capital, supply chain finance, and receivables finance as corporate solutions.
- Excellent communication skills and experience building consensus across functions.
- Ability to link commercial activity to sales and client outcomes using data.
- Proactive, agile, and outcome-oriented execution style.
Culture & Benefits
- Opportunities to innovate in fintech.
- Inclusive and diverse team atmosphere.
- Professional and personal development opportunities.
- Resources to contribute to the community.
- Competitive salary and benefits.
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