Senior Product Marketing Manager (B2B SaaS)

Location: New York, NY, United States

Salary: $170,000–$185,000 USD annually, plus equity; bonus or commission may also apply.

Company

hirify.global builds infrastructure for human-led curation at scale, helping brands run creator programs and enabling creators to monetize their influence through direct brand partnerships.

What you will do

• Own brand-facing positioning, value propositions, messaging frameworks, and narratives across audience segments and use cases.
• Lead go-to-market strategy and launches for new products and features, partnering with Product, Marketing, and Design to drive adoption.
• Develop sales and revenue enablement materials, including pitch decks, talk tracks, positioning, and competitive intelligence.
• Research brand buyer needs, decision criteria, customer insights, and competitive dynamics.
• Coordinate Product, Marketing, and go-to-market teams to maintain consistent messaging and launch alignment.
• Synthesize performance data, customer insights, and market signals into strategic recommendations.

Requirements

• 5–8 years of experience in product marketing, preferably with B2B, marketplace, or platform products.
• Experience crafting compelling narratives for sophisticated business audiences.
• Exceptional writing and storytelling skills, with the ability to simplify complex concepts.
• Strong cross-functional collaboration and alignment-building skills.
• Strategic ability to connect business goals with market dynamics and brand-buyer needs.
• Comfort working in fast-moving, ambiguous environments.

Nice to have

• Experience marketing to brands, advertisers, or enterprise and DTC buyers.
• Background in influencer, affiliate, or performance marketing.
• Familiarity with two- or three-sided marketplace dynamics.
• Experience working with Sales or Revenue teams in a high-growth startup.

Culture & Benefits

• Medical and dental coverage at 70%.
• Equity in hirify.global and a 401(k) program with a 3% company contribution.
• Flexible PTO, birthday PTO, and 14 weeks of parental leave.
• Wellness, social, technology, and learning and development stipends.
• Wellhub membership and company retreats.
• Brand-new NYC headquarters office and the opportunity for employees to monetize their influence through a hirify.global page.