Senior Product Marketing Manager (Adtech)

Location: Remote within the United States; employees near Bellevue, WA or New York, NY offices work hybrid 1–3 days per week

Salary: $114,260–$153,970 USD annually, plus equity and eligible variable compensation or bonuses

Company

iSpot measures the impact of TV and video advertising by connecting video ads with business outcomes for brands, agencies, and publishers.

What you will do

• Develop product positioning, messaging, and content to support go-to-market success.
• Lead and support product launches, including KPI definition, measurement, and optimization.
• Create visually engaging content that connects product value to business outcomes.
• Partner with sales to build materials that accelerate pipeline growth and improve win rates.
• Monitor industry trends and competitive activity to shape differentiated marketing strategies.
• Collaborate with product, corporate marketing, demand generation, and customer-facing teams to maintain personas, messaging frameworks, and customer insights.

Requirements

• 7+ years of experience in product marketing or a related discipline.
• Proven experience developing product positioning, messaging, and measurable go-to-market strategies.
• Exceptional cross-functional collaboration and stakeholder influence skills.
• Strong written and verbal communication skills, with the ability to simplify complex ideas.
• Bachelor’s degree required.
• Current authorization to work in the United States is required; visa sponsorship is not available.

Nice to have

• Experience in Media, Martech, or Adtech.
• Advanced degree or strong academic record.
• Experience working in a fast-moving environment with a bias for action and adaptability.

Culture & Benefits

• Hybrid and flexible workplace arrangements based on location and work responsibilities.
• Fully remote schedule for eligible employees located away from company offices.
• Equity plan with stock option eligibility for full-time employees.
• Eligible roles may receive annual bonuses, variable commission, and pre-approved overtime pay where applicable.