Director, Performance Marketing (Ecommerce)

Location: Remote

Company

hirify.global is a technology-driven ecommerce fulfillment and logistics company providing fulfillment services, proprietary AI-powered software, and support for ecommerce and DTC brands.

What you will do

• Own the end-to-end performance marketing strategy across SEM, SEO/GEO, paid social, display, TV, and audio.
• Build full-funnel acquisition programs and continuously test audiences, creative, calls to action, channels, and formats.
• Design retention and lifecycle marketing programs to improve engagement, loyalty, and customer lifetime value.
• Run structured experimentation and conversion rate optimization programs to maximize ROI.
• Track performance using Google Analytics and Google Tag Manager, build multi-touch attribution reporting, and turn campaign metrics into actionable insights.
• Manage marketing budgets, forecast performance, define audience segments, and collaborate with Product Marketing, Content, Creative, Brand Marketing, Sales, and Customer teams.

Requirements

• 10+ years of performance marketing experience across B2C and B2B, with a record of driving growth and ROI on budgets of $1M or more.
• Expertise in Google Ads, Google Analytics, Google Tag Manager, CRM platforms such as Salesforce or HubSpot, and Excel or Google Sheets.
• Experience with CRO, A/B testing, and experimentation platforms such as Optimizely or VWO.
• Experience buying brand media, including video and audio, is strongly preferred.
• Ecommerce or logistics experience is preferred; 3PL experience is a major advantage.
• Bachelor's degree in Business, Marketing, Finance, or a related field is required.

Nice to have

• MBA.
• Experience with Asana or similar workflow management tools.

Culture & Benefits

• Flex Time Off.
• 9 paid holidays in the US.
• 401(k) matching and US health, vision, and dental benefits.
• Merit reviews and referral program.
• Inclusive culture centered on ownership, action, innovation, and merchant-first service.