обновлено 8 часов назад
Senior Product Marketing Manager (Business Networking)
140 000 - 180 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Product Marketing Manager (Business Networking): Developing and executing go-to-market strategies, positioning, and messaging for the Omada business networking solution and product portfolio with an accent on market research, competitive analysis, and customer segmentation. Focus on translating networking technology into partner and customer benefits, coordinating launches across product, sales, and marketing, and strengthening competitive positioning.
Location: Irvine, California, United States; on-site
Salary: $140,000–$180,000 per year
Company
provides networking devices and smart home products, serving customers in more than 170 countries.
What you will do
- Lead go-to-market strategies and launches for the Omada business networking solution and product portfolio.
- Conduct market research, competitive analysis, and customer segmentation to inform positioning and market strategy.
- Develop consistent product messaging across packaging, sales presentations, online content, and launch materials.
- Advise on product communications, sales training, industry events, media conferences, and influencer collaborations.
- Partner with product management, sales, marketing, agencies, vendors, and strategic partners to support selling processes and business objectives.
- Monitor industry trends, emerging technologies, and growth marketing practices to improve marketing operations.
Requirements
- BA/BS degree in marketing, network engineering, or a related field.
- 8+ years of progressive experience in product or growth marketing, preferably in business networking or a related industry.
- Strong understanding of business networking solutions, applications, and customer pain points.
- Ability to create impactful messaging for partners and customers and translate technical features into business benefits.
- Excellent written and verbal communication skills, including product presentations, video showcases, product training, and industry interviews.
- Ability to manage multiple high-priority projects in a fast-paced environment while maintaining results and quality.
Nice to have
- MBA or another advanced degree focused on marketing strategy or product management.
Culture & Benefits
- Fully paid medical, dental, and vision insurance, with partial dependent coverage.
- 401(k) contributions.
- Bi-annual performance reviews and annual pay increases.
- Health and wellness benefits, including free gym membership.
- Quarterly team-building events and an inclusive, growth-oriented workplace.
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