5 часов назад
Director of Growth Marketing (Fintech)
160 000 - 200 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director of Growth Marketing (Fintech): Building and scaling B2B demand generation, lifecycle, acquisition, expansion, and retention programs for a private-investment management platform with an accent on multi-channel campaigns, marketing technology, and revenue attribution. Focus on designing 0→1 growth systems, connecting marketing activity to pipeline and revenue outcomes, and coordinating go-to-market programs across Sales, Product Marketing, Partnerships, and Customer Success.
Location: On-site in New York City, United States. Candidates located in or open to relocating to New York City are encouraged to apply.
Base salary: $160,000–$200,000 per year. Equity, bonus, and OTE of $200,000–$250,000 are also offered.
Company
is a Series B fintech company providing a platform that standardizes data, documents, and insights for private investments.
What you will do
- Own and execute demand orchestration across customer segments, personas, channels, and lifecycle stages.
- Build acquisition, expansion, retention, nurture, segmentation, and customer journey programs.
- Develop multi-channel growth initiatives across inbound, outbound, lifecycle, partner, referral, and network-based channels.
- Partner with Product Marketing and Sales on positioning, launches, outbound motions, territory campaigns, and coordinated go-to-market strategies.
- Activate partner, customer, and referral networks as scalable demand-generation channels.
- Build marketing technology, attribution, reporting, playbooks, and operating processes that connect programs to revenue outcomes.
Requirements
- 8+ years of experience in growth marketing, demand generation, lifecycle marketing, or a related go-to-market marketing function.
- Deep experience building and scaling B2B demand-generation programs across multiple channels, segments, and lifecycle stages.
- Experience creating 0→1 marketing programs, processes, and infrastructure in a fast-growing company.
- Ability to measure pipeline creation, revenue impact, customer expansion, and marketing effectiveness through attribution models, dashboards, and reporting.
- Experience partnering with Sales, Product Marketing, Revenue Operations, Partnerships, Customer Success, and executive stakeholders.
- Experience with HubSpot, Salesforce, and marketing automation tools.
Nice to have
- Experience in fintech, wealthtech, financial services, or alternative investments.
- Experience with enterprise or high-value B2B customers.
- Experience activating referral, partner, or community-driven growth channels.
- Experience scaling marketing programs during rapid company growth.
Culture & Benefits
- On-site work supports in-person collaboration and fast execution.
- Equity and bonus opportunities are included.
- High-impact responsibilities within a fast-growing company serving more than 400 clients.
- Collaborative team environment with strong trust, support, and camaraderie.
- Lunch is provided at the New York City office.
- Office location: 199 Water Street.
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