7 часов назад
Head of Marketing (Fintech)
200 000 - 260 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Head of Marketing (Fintech): Owning and scaling AtoB's end-to-end marketing function for a transportation payments platform with an accent on partner-driven growth, lifecycle marketing, brand positioning, and team leadership. Focus on building co-marketing programs, converting SMB fleet operators, directing AI-enabled marketing workflows, and establishing KPI, attribution, and reporting systems.
Location: San Francisco Bay Area; on-site
Salary: $200,000–$260,000 annually, plus equity and bonus.
Company
is modernizing payments infrastructure for the trucking and logistics industry, building a transportation-focused platform for fleet managers and drivers.
What you will do
- Own the end-to-end marketing strategy across brand, demand generation, content, lifecycle, partner marketing, PR, and the website.
- Build and lead the marketing team, including hiring a Lifecycle Email Marketer and Partner Marketer.
- Accelerate partner-driven growth through co-marketing programs, enablement materials, and joint go-to-market playbooks.
- Design lifecycle campaigns that convert SMB fleet operators into activated and retained customers.
- Establish ’s brand and positioning in fleet payments, supporting international expansion and long-term market leadership.
- Own marketing KPIs, attribution models, and reporting while collaborating with product, sales, partnerships, and finance.
Requirements
- 10–12+ years of marketing experience, including 3–5+ years leading a marketing function or team at a high-growth B2B or fintech company.
- Proven success building demand generation and lifecycle programs that delivered measurable pipeline and revenue growth.
- Experience marketing to SMBs, fleet operators, or other operationally focused buyer personas.
- Strong brand storytelling and positioning skills, with the ability to translate technical products into customer-focused narratives.
- Fluency with modern marketing infrastructure, including CDPs, marketing automation, attribution, and analytics tools.
- Experience directing teams that use AI tools such as Claude, ChatGPT, or Cursor as core workflow components.
Nice to have
- Experience at a Series B–D company that scaled beyond $100M in revenue.
- Partner or channel marketing experience with large enterprise partners.
- Trucking, logistics, or fleet management industry background.
- Experience with IPO preparation or international market entry from a marketing perspective.
Culture & Benefits
- High-ownership, zero-bureaucracy environment focused on building systems from scratch.
- AI is treated as a core multiplier for increasing marketing speed and output quality.
- Compensation includes equity and a bonus in addition to base salary.
- Work alongside experienced leaders and employees from major technology and payments companies.
Будьте осторожны: если работодатель просит войти в их систему, используя iCloud/Google, прислать код/пароль, запустить код/ПО, не делайте этого - это мошенники. Обязательно жмите "Пожаловаться" или пишите в поддержку. Подробнее в гайде →
Похожие вакансии
5 часов назад
Director of Growth Marketing (Fintech)
160 000 - 200 000$
20 часов назад
Account-Based Marketing Leader (AI)
170 000 - 200 000$
17 часов назад
Marketing Leader (AI Fintech)
180 000 - 250 000$
8 часов назад
Product Marketing Manager (Fintech)
160 000 - 225 000$
20 часов назад
Head of Growth (Fintech)
190 000 - 260 000$
21 час назад