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7 часов назад

Head of Marketing (Fintech)

200 000 - 260 000$
Формат работы
onsite
Тип работы
fulltime
Грейд
head
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Head of Marketing (Fintech): Owning and scaling AtoB's end-to-end marketing function for a transportation payments platform with an accent on partner-driven growth, lifecycle marketing, brand positioning, and team leadership. Focus on building co-marketing programs, converting SMB fleet operators, directing AI-enabled marketing workflows, and establishing KPI, attribution, and reporting systems.

Location: San Francisco Bay Area; on-site

Salary: $200,000–$260,000 annually, plus equity and bonus.

Company

hirify.global is modernizing payments infrastructure for the trucking and logistics industry, building a transportation-focused platform for fleet managers and drivers.

What you will do

  • Own the end-to-end marketing strategy across brand, demand generation, content, lifecycle, partner marketing, PR, and the website.
  • Build and lead the marketing team, including hiring a Lifecycle Email Marketer and Partner Marketer.
  • Accelerate partner-driven growth through co-marketing programs, enablement materials, and joint go-to-market playbooks.
  • Design lifecycle campaigns that convert SMB fleet operators into activated and retained customers.
  • Establish hirify.global’s brand and positioning in fleet payments, supporting international expansion and long-term market leadership.
  • Own marketing KPIs, attribution models, and reporting while collaborating with product, sales, partnerships, and finance.

Requirements

  • 10–12+ years of marketing experience, including 3–5+ years leading a marketing function or team at a high-growth B2B or fintech company.
  • Proven success building demand generation and lifecycle programs that delivered measurable pipeline and revenue growth.
  • Experience marketing to SMBs, fleet operators, or other operationally focused buyer personas.
  • Strong brand storytelling and positioning skills, with the ability to translate technical products into customer-focused narratives.
  • Fluency with modern marketing infrastructure, including CDPs, marketing automation, attribution, and analytics tools.
  • Experience directing teams that use AI tools such as Claude, ChatGPT, or Cursor as core workflow components.

Nice to have

  • Experience at a Series B–D company that scaled beyond $100M in revenue.
  • Partner or channel marketing experience with large enterprise partners.
  • Trucking, logistics, or fleet management industry background.
  • Experience with IPO preparation or international market entry from a marketing perspective.

Culture & Benefits

  • High-ownership, zero-bureaucracy environment focused on building systems from scratch.
  • AI is treated as a core multiplier for increasing marketing speed and output quality.
  • Compensation includes equity and a bonus in addition to base salary.
  • Work alongside experienced leaders and employees from major technology and payments companies.

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