23 часа назад
Marketing Associate (Fintech)
75 000 - 95 000CAD
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Associate (Fintech): Developing and executing data-informed, multi-channel marketing campaigns for a digital brokerage platform in the Canadian market with an accent on customer lifecycle marketing, campaign analytics, and conversion optimization. Focus on translating customer data into actionable plans, writing financial marketing content, coordinating cross-functional deliverables, and reporting performance to leadership.
Location: Toronto, Canada; this role is based in the Canada Operations office and requires in-person collaboration.
Salary: $75,000–$95,000 CAD annually, plus a discretionary bonus and benefits.
Company
operates a mobile-first digital brokerage and investing platform for retail investors, with global operations across 15 regions and more than 20 million users.
What you will do
- Translate customer data and strategic insights into audience segmentation, channel strategies, campaign plans, and measurement frameworks.
- Develop and execute integrated campaigns across email, CRM, app banners, push notifications, paid media, social, referral, and other digital channels.
- Write and edit marketing copy for landing pages, emails, customer communications, digital ads, and promotional content.
- Monitor campaign performance and business metrics, preparing weekly reports, recommendations, and executive-ready updates.
- Collaborate with Product, Analytics, Compliance, Tech, Design, PR, and Brand teams to deliver aligned and compliant campaigns.
- Build workback schedules, coordinate deliverables, and manage multiple projects simultaneously.
Requirements
- 3–4 years of experience in Marketing, Growth, or Communications, preferably in fintech, financial services, banking, or another regulated industry.
- Strong understanding of customer lifecycle marketing, digital acquisition, engagement, retention, and conversion strategies.
- Hands-on experience with multi-channel campaigns across CRM, email, paid digital, social, referral, and digital platforms.
- Ability to turn data into actionable insights and make performance-driven marketing decisions.
- Strong written and verbal communication, project management, organizational, and attention-to-detail skills.
- Experience with BI, Google Analytics, social listening, marketing automation, campaign reporting, content development, Microsoft Office, PowerPoint, Excel, Adobe Creative Suite, and Canva; a university degree in Marketing, Communications, Business, or a related field is required, or equivalent practical experience.
Culture & Benefits
- In-person collaboration supports growth, mentorship, and innovation.
- Extended healthcare for employees and dependents, basic life insurance, AD&D coverage, and dental care.
- Three weeks of paid time off.
- Discretionary bonus in addition to base salary.
- Equal opportunity and commitment to a diverse and inclusive workplace.
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