11 часов назад
Field Marketing Manager (Cybersecurity)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Field Marketing Manager (Cybersecurity): Building and executing regional field marketing programs, including industry events, executive experiences, and account-based campaigns, with an accent on enterprise security buyers and sales-aligned pipeline generation. Focus on managing event logistics, designing high-touch programs for priority accounts, measuring pipeline impact, and establishing the field marketing function at a seed-stage cybersecurity company.
Location: Must be based on the US East Coast and willing to travel regularly across the region and occasionally nationally.
Company
is a 70-person seed-stage cybersecurity company building an identity infrastructure control plane that connects IAM, PAM, IGA, and SaaS systems.
What you will do
- Plan and execute regional field events, including conferences, trade shows, sponsorships, and cybersecurity and identity security events.
- Design and run executive programs such as roundtables, dinners, workshops, and other customer experiences for CISOs, IAM leads, and GRC teams.
- Build account-based field programs with regional sales representatives for high-priority enterprise accounts.
- Manage end-to-end event logistics, including vendors, venues, speakers, booth production, budgets, and on-site execution.
- Coordinate pre- and post-event outreach with demand generation and marketing operations to improve attendance, follow-up, and pipeline conversion.
- Measure field marketing ROI through sourced and influenced pipeline, attendance, and account engagement metrics.
Requirements
- 4–6 years of field marketing or event marketing experience in B2B SaaS, cybersecurity, or enterprise technology.
- Experience building and executing a regional event calendar while managing budgets, logistics, and vendor relationships.
- Strong partnership skills with sales and an understanding of pipeline and revenue metrics.
- Experience running executive programs and tailored account-based campaigns for high-value accounts.
- Data-driven, highly organized, and able to manage multiple events and programs simultaneously.
- Based on the East Coast with regular regional travel and occasional national travel required.
Nice to have
- Experience in cybersecurity, identity security, IAM, or adjacent enterprise security markets.
- Familiarity with enterprise security buyers, including CISOs, IAM leads, and GRC teams.
- Experience building field marketing at an early-stage startup.
- Experience with intent data and ABM platforms such as 6sense or Demandbase.
- Relationships within the East Coast cybersecurity and enterprise IT community.
Culture & Benefits
- Opportunity to build Orchid’s regional field marketing function as the first field marketing hire.
- Direct partnership with sales and measurement based on pipeline impact.
- Access to enterprise customers in banking, retail, insurance, and other complex industries.
- Competitive compensation, meaningful equity, and full flexibility.
- Equal opportunity workplace with encouragement for candidates from underrepresented backgrounds.
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