Head of Marketing (Fintech)

Location: Miami, USA, or London, UK

Company

hirify.global is building infrastructure for cross-border payments and institutional foreign exchange, backed by Accel, Lightspeed, NfX, and other investors.

What you will do

• Own the global marketing strategy, brand narrative, demand generation engine, product marketing, and industry presence.
• Build hirify.global’s brand through thought leadership, research, media, executive communications, partnerships, and owned and earned channels.
• Develop inbound and multi-channel campaigns across content, digital, and event marketing, with measurable pipeline contribution and return on ad spend.
• Lead positioning, messaging, launch strategy, and sales enablement for new products, currency pairs, and platform features.
• Establish hirify.global’s presence at fintech, payments, and crypto events, including sponsorships, panels, and executive speaking engagements.
• Lead a multidisciplinary marketing team and manage strategic agency relationships in a player/coach capacity.

Requirements

• 10+ years of marketing leadership experience in fintech, payments, or enterprise B2B technology.
• Strong understanding of stablecoins and crypto, with the ability to scale brand and demand generation for institutional audiences.
• Exceptional communication, storytelling, and executive presence.
• Experience managing global multi-channel campaigns and event strategies.
• Expertise in HubSpot, attribution modeling, SEO/SEM, marketing automation, analytics, CRM, and funnel measurement.
• Strong operational discipline and comfort working in fast-paced, ambiguous environments.

Nice to have

• Deep knowledge of institutional FX, payments, or liquidity markets.
• Experience in high-growth or startup environments, scaling from early to growth stage.
• Thought leadership experience in financial services or fintech.
• Data-driven decision-making experience in fast-moving settings.

Culture & Benefits

• Competitive salary and benefits package.
• Equity in a rapidly growing fintech startup.
• Opportunity to influence global financial infrastructure.
• Collaborative culture focused on personal and professional growth.
• Performance-driven, data-informed environment emphasizing creativity, precision, and speed.