Marketing Leader (AI Fintech)

Location: New York, NY; on-site, 5 days per week in the office

Salary: $180,000–$250,000 base salary per year, plus equity and annual performance-based bonuses

Company

hirify.global is an AI operating system for investment management, serving wealth firms and fintechs managing more than $10 trillion in client assets and backed by Index, a16z, and Lightspeed.

What you will do

• Set marketing strategy and positioning across broker-dealers, RIAs, global banks, fintechs, and other customer segments.
• Develop persona research, competitive analysis, and messaging frameworks for campaigns and go-to-market activities.
• Own hirify.global's visual identity and brand expression across the website, presentations, social channels, and product surfaces.
• Translate complex technical capabilities into narratives for traders, advisors, compliance officers, and other institutional buyers.
• Create and ship campaigns, customer case studies, launch materials, and executive content that drive qualified pipeline.
• Lead industry events, client dinners, salon roundtables, and product launches in New York and other key client cities.

Requirements

• 4–8 years of marketing experience, including product marketing or startup go-to-market work.
• Experience building positioning and brand frameworks at a B2B company and personally shipping copy, campaigns, and brand systems.
• Strong content, design, storytelling, and visual judgment.
• Ability to learn fixed income deeply and represent technical products accurately to sophisticated buyers.
• Experience in financial services, capital markets, or B2B fintech infrastructure.
• Ability to work on-site in the New York office 5 days per week.

Nice to have

• Portfolio demonstrating personally shipped positioning, copy, brand systems, and campaigns.

Culture & Benefits

• High-ownership role working directly with the founders and management team.
• Lean startup environment with high standards, intense pace, and no established playbook.
• Beautiful West Village office with a terrace.
• Free lunch and dinner.
• $150 monthly gym stipend.
• Health, dental, and vision coverage with 100% company reimbursement.