Product Marketing Manager (AI)

Location: Hybrid, with 3 days per week in the office in Arlington, VA, United States

Company

hirify.global develops AI-powered digital wargaming and Command & Control software for defence organisations, militaries, and government users worldwide.

What you will do

• Own positioning and messaging for the populAI, dominAI, and optimAI products.
• Research buyers, end users, and procurement stakeholders in defence, intelligence, and allied government markets.
• Build and execute go-to-market plans for product features and major releases with Product, Sales, Marketing, and executive leadership.
• Create sales enablement materials including pitch decks, one-pagers, battlecards, RFI/RFP language, capability briefs, and demo talk tracks.
• Train Sales on positioning, objection handling, and competitive differentiators.
• Lead competitive intelligence, track procurement trends and budget cycles, and provide market intelligence to executive leadership.

Requirements

• 8+ years of product marketing experience in B2B or B2G software.
• Experience owning the full product marketing lifecycle, including research, positioning, messaging, launches, and enablement.
• Experience marketing to or alongside government and defence customers, including procurement constraints and information-handling requirements.
• Ability to explain technically complex products to technical and non-technical audiences and support multi-geography go-to-market efforts.
• Strong written and verbal communication, strategic thinking, stakeholder management, and cross-functional collaboration skills.
• Able to obtain and maintain US Top Secret Clearance.

Nice to have

• Experience at a high-growth technology company or major technology platform.
• Technical background.
• Experience supporting US Federal and international allied markets.

Culture & Benefits

• Hybrid working with flexible working options.
• Health, vision, and dental insurance.
• 401(k) and share options.
• 20 standard vacation days plus 3 additional days off at Christmas.
• Learning and development budget and regularly scheduled social events.
• Equal-opportunity workplace focused on diversity and representation.