GTM Strategy and Operations Lead

Location: Remote within California, Colorado, District of Columbia, Florida, Georgia, Illinois, Maryland, Massachusetts, New Jersey, New York, Oregon, Pennsylvania, Texas, Virginia, or Washington. The role is remote-friendly, with optional in-person retreats and a dog-friendly office in Downtown Brooklyn.

Base salary: $120,000–$180,000 per year, plus performance-based bonus. Total on-target earnings range from $132,000 to $198,000 depending on level and experience.

Company

hirify.global is a technology company that helps people receiving government benefits manage benefits, save money, and access relevant products and offers through its app and marketplace.

What you will do

• Lead compensation planning and goal-setting with Sales, Customer Success, and the General Manager of Marketplace.
• Diagnose performance gaps through hypothesis-driven analysis and provide actionable recommendations.
• Build dashboards that surface critical GTM and marketplace performance insights.
• Act as the primary Salesforce administrator and manage the broader Sales and Customer Success technology stack.
• Maintain data integrity, drive tool adoption, and identify AI-powered tools that improve team effectiveness.
• Standardize processes across Business Development and Customer Success and establish guidelines for consistent AI usage.

Requirements

• 3+ years of experience in analytical roles supporting enterprise GTM teams, such as Business Operations, Revenue Operations, or Revenue Enablement.
• Hypothesis-driven analytical approach with strong problem framing, clear logic, and well-supported recommendations.
• Ability to prioritize independently and learn new tools and contexts in an ambiguous environment.
• Practical fluency with AI tools and their application to GTM workflows and decision-making.
• Strong documentation skills and ability to create clear, audience-appropriate materials.
• Experience administering Salesforce as a primary administrator, including building, maintaining, and improving the instance.

Nice to have

• Experience at a growth-stage company with 50–200 employees.
• Experience in advertising, ad tech, or performance marketing.
• Knowledge of additional GTM tools and curiosity about emerging technologies.

Culture & Benefits

• Mission-driven work focused on strengthening the social safety net.
• Remote-friendly environment with optional in-person retreats.
• 20 days of paid time off.
• 4% 401(k) match and equity.
• Medical, dental, vision, fertility, mental health, and other health-focused benefits.
• Commitment to diversity, inclusion, and reasonable interview accommodations.

Hiring process

• Reasonable accommodations are available throughout the interview process upon request.
• A background check may be conducted after a conditional offer for roles involving confidential employee or customer information.