Senior Manager, Conversion

Location: New York, NY — 225 Liberty Street; hybrid in-office three days per week, with remote work permitted up to two days per week

Salary: $80,000–$90,000 annually

Company

hirify.global Inc. operates multiple brands and audience growth initiatives.

What you will do

• Lead audience conversion strategies for newsletters, subscription memberships, app downloads, event ticket sales, and other acquisition programs.
• Build conversion roadmaps, launch acquisition programs, and execute A/B tests for assigned brands.
• Manage and optimize onsite marketing placements, quizzes, sweepstakes, partnerships, and other conversion channels.
• Analyze campaign performance, identify growth opportunities, and communicate actionable recommendations.
• Build campaigns in marketing technology platforms while overseeing QA, timelines, stakeholder feedback, and approvals.
• Collaborate with Product, Growth, Editorial, Design, Data, brand leadership, and Audience Retention teams.

Requirements

• Bachelor’s degree or equivalent experience.
• 4–6 years of experience in acquisition or growth marketing.
• Experience driving subscriber and/or email acquisition and making data-driven decisions.
• Strong project management, communication, analytical, and cross-functional collaboration skills.
• Experience with onsite targeting, segmentation, campaign optimization, and marketing technology tools.
• Proficiency in Google Sheets or Excel, Google Slides, or PowerPoint, including work with large and complex datasets.

Culture & Benefits

• Hybrid work arrangement with up to two remote days per week.
• Unlimited paid time off, paid holidays, and paid parental leave.
• Medical, dental, vision, prescription drug, HSA, and FSA benefits.
• 401(k) savings plan with company match, life and disability insurance, and commuter benefits.
• Tuition reimbursement, donation matching, family care benefits, and adoption or surrogacy assistance.