Go-To-Market Manager (AI)

Location: Fully remote for candidates based in the EST or CST in the United States or Canada

Salary: $120,000–$150,000 USD or CAD annually, depending on experience, with an opportunity for variable compensation.

Company

hirify.global provides a healthcare SaaS platform that digitizes appointment check-in and helps healthcare organizations engage patients, improve efficiency, optimize staffing, and enhance clinical care.

What you will do

• Own end-to-end, time-boxed, multi-channel campaigns for net-new and existing account segments.
• Translate segmentation and intent data into campaign briefs covering the right to win, messaging, channels, and timelines.
• Develop go-to-market narratives and execution plans for new products and solutions.
• Create emails, landing pages, advertising copy, SDR talk tracks, and personalized messaging for target personas.
• Coordinate Demand Generation, SDR, Sales, Client Success, Marketing Operations, ABM, and Field Marketing activities.
• Analyze intent, MQL/MQC, opportunity, and qualified pipeline signals to improve targeting, sequencing, and campaign performance.

Requirements

• Bachelor’s degree and 5+ years of experience in B2B demand generation, campaign management, revenue marketing, or go-to-market roles.
• Experience owning go-to-market campaigns and launches from initial brief through revenue impact.
• Hands-on experience with marketing automation such as Marketo and CRM platforms such as Salesforce.
• Experience with ABM platforms such as 6Sense or Demandbase and AI-powered outreach tools such as Artisan, Clay, or Qualified.
• Ability to interpret performance data, identify opportunities, and act quickly in an ambiguous environment.
• Experience in healthcare SaaS or a similarly complex, long-cycle B2B environment.

Culture & Benefits

• 100% remote work with home office expense reimbursement.
• Flexible PTO and eight company holidays.
• Monthly reimbursement for cell phone, internet, and wellness expenses.
• Paid parental leave and insurance coverage for employees and pets.
• Continuing education and professional certification reimbursement.
• Inclusive, recognition-focused environment with Employee Resource Group opportunities.