Senior Demand Generation Manager

Location: Fully remote across the United States, Canada, and LATAM; candidates within the Americas preferred to align with team working hours

Salary: US $153,000–$180,000; Canada $126,000–$144,000; LATAM $90,000–$117,000, plus equity and benefits

Company

hirify.global is an AI-native FP&A platform that helps finance teams consolidate data from multiple systems and use it for decision-making.

What you will do

• Plan and run integrated campaigns across content, webinars, events, sponsorships, email, lifecycle, and paid channels.
• Drive qualified inbound pipeline growth and improve funnel efficiency and conversion.
• Optimize the path from first touch through booked meeting to qualified opportunity.
• Own paid strategy, including budget allocation, testing priorities, and channel performance.
• Develop nurture and re-engagement programs for prospects not ready to buy.
• Build reporting and attribution to identify effective channels and investment opportunities.

Requirements

• Experience owning B2B demand generation or pipeline growth.
• Track record focused on pipeline quality rather than lead volume.
• Experience marketing to technical, considered-purchase audiences.
• Strong judgment in paid performance, conversion optimization, and incomplete attribution.
• Hands-on, systems-oriented approach to building marketing programs and tools.
• Practical understanding of how AI can improve marketing work.

Nice to have

• Experience marketing to CFOs, FP&A teams, or another expert B2B audience.
• SEO/AEO experience.
• Experience with paid creative, social, partnerships, or sponsorships.

Culture & Benefits

• Fully remote work across the Americas with flexible hours.
• Unlimited paid time off.
• Regular in-person retreats.
• Company-provided MacBook Pro or Lenovo laptop.
• Health insurance for US and Canadian employees.
• 401(k) for US employees and RRSP for Canadian employees.