8 часов назад
Senior Manager, Digital Solutions (AdTech)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Manager, Digital Solutions (AdTech): Driving the diversification and growth of GCash’s advertising retargeting and programmatic solutions across non-gaming sectors with an accent on agency partnerships, client value propositions, and portfolio commercialization. Focus on expanding programmatic adoption, building go-to-market strategies, and optimizing revenue through KPI tracking and market insights.
Location: NCR - WGC, Philippines
Company
operates GCash, a fintech platform developing financial and advertising technology solutions for the Philippine market.
What you will do
- Execute a strategy to diversify advertising retargeting across non-gaming sectors, including retail, FMCG, e-commerce, and finance.
- Develop tailored value propositions and drive high-value opportunities through agencies and direct client partnerships.
- Build and maintain relationships with media agencies, trading desks, planners, buyers, and advertising decision-makers.
- Lead the expansion and adoption of programmatic advertising solutions among agencies and non-gaming clients.
- Oversee commercialization and scaling of AdTech and emerging products, including go-to-market planning.
- Track growth KPIs and provide performance reports to the BD Head, using analytics and client insights to optimize strategy.
Requirements
- Experience developing sales and diversification strategies for non-gaming advertising verticals.
- Strong relationships within the media agency ecosystem and experience working with agency stakeholders.
- Knowledge of programmatic advertising, AdTech solutions, and market adoption strategies.
- Ability to develop client value propositions, commercialize products, and close high-value opportunities.
- Experience using market trends, competitive analysis, KPIs, reporting, and client insights to guide decisions.
Culture & Benefits
- Full-time employment in a fintech company.
- Career growth and development opportunities.
- Work with a dynamic and collaborative team.
- Competitive and flexible compensation and benefits package.
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