Founding Product Marketing Manager (AI)

Location: Onsite in Warsaw or New York City; remote work available in the United States

Company

hirify.global is an AI employee that operates in Slack and Microsoft Teams, connects to more than 3,200 tools, and performs work for companies across finance, marketing, operations, and engineering.

What you will do

• Own positioning and messaging across multiple ICPs, using customer interviews, win/loss evidence, and quarterly messaging updates.
• Run product and vertical launches end to end, including narratives, Product Hunt launches, landing pages, paid and organic assets, lifecycle email, social, PR, and sales enablement.
• Coordinate engineering, design, lifecycle, and creative contributors around launch timelines.
• Build sales enablement materials such as battlecards, comparison pages, demo narratives, and competitive responses.
• Conduct customer interviews, win/loss calls, and surveys, turning findings into positioning, case studies, testimonials, logos, and video.
• Drive activation and expansion through onboarding, lifecycle, and in-product messaging, while contributing to pricing and packaging decisions.

Requirements

• Previous ownership of product marketing positioning and launches, ideally as the first or only PMM.
• Demonstrated ability to connect positioning and launch decisions to pipeline, activation, or expansion metrics.
• Experience running end-to-end product launches, including Product Hunt and launch communications.
• Strong customer research, win/loss, evidence-based positioning, and customer proof development skills.
• Ability to translate technical AI agent concepts into clear messaging for specific buyers.
• Hands-on experience with Figma, landing pages, paid, lifecycle, social, and sales enablement surfaces; familiarity with Notion, Linear, PostHog, Hex, and basic SQL is expected or should be learned quickly.

Nice to have

• Founding PMM experience at a Series A or B AI company.
• End-to-end experience launching a marketplace, app ecosystem, or platform.
• Pricing and packaging experience, vertical SaaS positioning, or experience in media buying, RevOps, customer success, e-commerce, or agency markets.
• Design or front-end skills enabling Figma concepts to reach production without waiting on others.

Culture & Benefits

• Small team with high trust, low process, and owner-led decision-making.
• Immediate ownership of the product marketing system, launch playbook, and enablement motion.
• Direct line to the founders with no PMM hierarchy or inherited playbook.
• Public-facing work across pages, launches, and PR.
• Top-of-market salary.