Paid Acquisition Specialist (Google Ads)

Location: Warsaw, Poland; on-site

Company

hirify.global is an AI-native SaaS product growing quickly and building paid acquisition as a core discipline.

What you will do

• Run the Google Ads account hands-on across Search, Performance Max, and YouTube.
• Develop campaign structures, keyword strategies, match-type rules, negative keyword hygiene, PMax asset groups, and audience libraries.
• Run landing page and conversion path experiments from ad click through signup and payment.
• Establish a weekly experimentation cadence with clear hypotheses, documented results, and compounding learnings.
• Own measurement and attribution, including enhanced conversions, offline conversion imports, and conversion modeling.
• Report on spend, CAC, and pipeline contribution while partnering with the Google Lead on budgets and priorities.

Requirements

• 1–2 years, up to 3 years, of hands-on Google Ads experience at a web-based SaaS or ecommerce company.
• Direct experience building and running campaigns in Google Ads with accountability for pipeline or revenue.
• Ability to manage the full conversion path from advertising and landing pages through signup and payment.
• Strong data analysis skills and the ability to make decisions directly from platform data.
• Documented experimentation practice with a regular testing cadence and measurable results.
• Daily use of AI tools such as Claude as part of the workflow.

Nice to have

• Experience scaling paid search from zero at a Series A or B B2B SaaS company.
• Experience with AI or product-led growth products.
• Experience owning landing page experimentation alongside the advertising account.

Culture & Benefits

• Small team with high trust, low process, and direct ownership.
• Decisions are made by owners rather than committees, with an expectation to ship in the first week.
• Direct collaboration with the Head of Performance Marketing and co-founders.
• Regular interaction with users and a focus on testing, measurement, and iteration.
• Top-of-the-market salary and substantial ownership of a customer-critical growth surface.