Performance Marketing Lead (AI)

Location: On-site in San Francisco, United States; Wednesdays work from home

Salary: $180K–$220K annually, plus equity

Company

hirify.global is an AI-native CRM that assembles context from email, calendars, and meetings to organize accounts, tasks, follow-ups, and insights.

What you will do

• Build an AI-native performance marketing engine centered on experiment design, creative production, analysis, agents, and the hirify.global platform.
• Own strategy and execution for paid acquisition across Google, LinkedIn, Meta, Reddit, X, and newsletter sponsorships.
• Optimize the self-serve sign-up and conversion funnel by addressing friction throughout customer acquisition.
• Design and optimize lifecycle marketing from signup through expansion, including onboarding, trial nudges, and re-engagement.
• Build first-touch and last-touch attribution systems and define measurement for brand campaigns.
• Report to the Head of GTM and use growth data to guide investment decisions.

Requirements

• AI-native approach to analysis, creative generation and testing, landing-page briefs, and rapid execution.
• Hands-on expertise running and optimizing campaigns in Google and LinkedIn.
• Experience managing mixed brand-and-performance budgets and evaluating brand halo effects.
• Knowledge of MMM, multi-touch attribution, self-reported attribution, and incrementality testing.
• Strong written communication skills for briefs, ad copy, and analyses.
• Track record of success at a fast-paced early-stage company and comfort working in a less-structured environment.

Culture & Benefits

• Competitive salary and meaningful early equity.
• Medical, dental, and vision insurance.
• Three weeks of paid time off, 11 paid company holidays, and a winter holiday break.
• Three months of paid family leave and a 401(k) plan.
• Regular team dinners, events, offsites, and retreats.
• Commuter and lunch stipends.