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Описание вакансии
Текст:
TL;DR
Senior Paid Marketing Manager (AI): Building and managing paid marketing programs across social, search, and display channels with an accent on account-based marketing, enterprise sales cycles, and AI-powered campaign personalization. Focus on optimizing targeting, bidding, and budgets, analyzing ROI and revenue impact, and coordinating agency and cross-functional marketing relationships.
Location: Hybrid role based in US office hubs, including New York City and San Francisco
Salary: $157,100–$198,700 base compensation for San Francisco and New York City, plus equity
Company
Writer develops an end-to-end enterprise generative AI platform that enables companies to build and deploy AI agents grounded in their business data.
What you will do
- Build and manage paid marketing programs across social, search, and display channels.
- Use AI tools to personalize campaigns and scale marketing programs.
- Develop and execute account-based marketing strategies targeting enterprise accounts.
- Partner with sales to support long enterprise sales cycles.
- Align paid media with brand, content, and lifecycle marketing initiatives.
- Optimize targeting, bidding, budget allocation, campaign performance, ROI, pipeline, and revenue impact while managing agency and vendor relationships.
Requirements
- 5+ years of paid marketing experience, including ABM and enterprise-focused campaigns.
- Experience using AI to personalize or scale marketing programs.
- Strong understanding of enterprise sales cycles and the role of paid media in supporting them.
- Experience collaborating with marketing, sales, and product teams.
- Proficiency with Google Ads, LinkedIn, Meta, and other major advertising platforms.
- Strong analytical, communication, and stakeholder-management skills.
Culture & Benefits
- Full-time US employees receive generous paid time off and company holidays.
- Medical, dental, and vision coverage for employees and families.
- Paid parental leave of 16 weeks for all parents, plus fertility and family-planning support.
- Flexible spending and health savings account options, including company contributions for eligible plans.
- Annual wellness and learning and development stipends.
- Company and team off-sites, stock options, and a 401(k).
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