3 часа назад
Senior Integrated Marketing Manager (SaaS)
86 000 - 114 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Integrated Marketing Manager (SaaS): Designing and executing integrated account-based marketing campaigns for enterprise SaaS products with an accent on target-account strategy, messaging, channel mix, and performance measurement. Focus on adapting campaigns for global execution, optimizing lead and revenue performance, and using Claude and ChatGPT to accelerate campaign workflows.
Location: USA preferred; candidates based in Guatemala are also considered
Annual base salary: $86,000–$114,000, plus variable pay and benefits.
Company
develops SaaS products and uses AI-driven insights and tools to connect with customers and grow its business.
What you will do
- Design and execute integrated account-based marketing campaigns targeting enterprise organizations.
- Define target accounts, messaging, content, channel mix, budgets, and KPIs for campaigns.
- Collaborate with Product Marketing, Sales, Sales Enablement, and international teams to scale campaigns globally.
- Write campaign briefs and coordinate Brand & Creative, Marketing Automation, Marketing Operations, Digital Marketing, Web, and agency partners.
- Monitor channel performance, provide creative feedback, and optimize underperforming tactics.
- Report campaign performance and contribute to quarterly budget, lead, pipeline, and revenue planning.
Requirements
- 3–5 years of integrated marketing experience promoting SaaS products to enterprise organizations.
- Strong account-based marketing experience, particularly with 1:Few and 1:1 campaigns.
- Experience managing campaigns from strategy through execution and optimization.
- Proven ability to build strong relationships with Marketing and Sales teams and achieve lead, pipeline, and revenue targets.
- Experience with 6Sense, Salesforce, Tableau, Claude, and ChatGPT.
- Exceptional written, verbal, interpersonal, communication, creative problem-solving, and organizational skills.
Culture & Benefits
- Comprehensive health benefits and generous paid time off.
- Paid holidays, volunteer days, quarterly self-care days, and company-designated no-meeting days.
- Tuition reimbursement and instructor-led and on-demand learning programs.
- Wellness support through the Thrive Global Wellness Program, EAP, wellness app, and one-on-one coaching.
- Employee Resource Groups, charitable matching, and employee-led community programs.
- Inclusive, collaborative environment focused on belonging, growth, and customer success.
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