Marketing Operations Manager (B2B SaaS)

Location: Office - New York, United States

Salary: $102,000-$144,000 per year

Company

hirify.global provides analytics and technology solutions for investment and financial data management.

What you will do

• Own and govern the end-to-end marketing technology stack, including Salesforce, Marketo, ABM, attribution, analytics, and enrichment tools.
• Design integrations and automation for campaign execution, lead management, and cross-platform data flow.
• Manage database hygiene, enrichment, archiving, taxonomy, naming conventions, and data governance standards.
• Own lead capture, scoring, routing, MQL handoff, and Marketing-Sales Rules of Engagement.
• Build and monitor funnel stages from MQL through Opportunity Won, identifying bottlenecks and improving conversion rates.
• Manage vendors, contracts, renewals, technology budgets, and cross-functional initiatives with Sales, RevOps, Marketing, Data Engineering, and BI.

Requirements

• 7+ years of hands-on Marketing Operations experience in a B2B SaaS or high-growth technology environment.
• 7+ years working with Marketo or an equivalent marketing automation platform, Salesforce, and marketing analytics tools.
• Experience managing inbound lead funnels, including scoring, routing, and MQL-to-pipeline workflows.
• Strong analytical, data storytelling, project management, and executive communication skills.
• Experience with database compliance and privacy regulations including CAN-SPAM, TCPA, GDPR, and CCPA.
• Ability to work in a fast-moving environment, manage ambiguity, and build processes from scratch.

Nice to have

• Curiosity about AI tools and emerging marketing technology, with willingness to experiment and integrate new capabilities.

Culture & Benefits

• Full-time office-based role in New York.
• Health, vision, and dental insurance.
• 401(k), paid time off, parental leave, and medical leave.
• Short-term and long-term disability insurance benefits.