5 часов назад
Senior Field Marketing Manager (SaaS)
130 000 - 150 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Field Marketing Manager (SaaS): Designing and executing regional marketing programs for North American sales, including multi-channel campaigns, account-based marketing, events, and partner initiatives with an accent on pipeline generation, deal acceleration, and sales alignment. Focus on analyzing campaign ROI, managing regional budgets, and building targeted programs for high-value accounts.
Location: United States, Chicago
Salary: $130,000–$150,000 base annually plus bonus
Company
develops the Platform, a logical data integration, management, and delivery platform for self-service BI, data science, hybrid and multicloud integration, and enterprise data services.
What you will do
- Develop and execute quarterly and annual field marketing plans aligned with regional sales quotas and pipeline targets.
- Launch multichannel campaigns across webinars, local events, direct mail, email, and social marketing to generate pipeline and acquire new accounts.
- Partner with Sales on account-based marketing, mid-funnel programs, lead management, and opportunity acceleration.
- Manage proprietary events, executive dinners, regional trade shows, and co-marketing activities with channel partners.
- Forecast, track, and optimize regional marketing budgets.
- Analyze and present sourced pipeline, influenced revenue, conversion rates, and campaign ROI to leadership.
Requirements
- 7+ years of experience in B2B field marketing or demand generation within SaaS or the technology industry.
- Experience creating and executing integrated campaigns across events, digital channels, email, and social marketing.
- Advanced hands-on Salesforce experience, including campaign tracking, reporting, and dashboard management.
- Expert knowledge of marketing automation platforms such as Marketo and familiarity with account-based marketing platforms such as Demandbase.
- Ability to interpret data using Salesforce, Power BI, or Excel and manage multiple complex marketing programs.
- Bachelor’s degree in marketing, business, communications, or a related field, with strong communication and presentation skills.
Nice to have
- Experience with virtual and physical event platforms such as ON24.
- Experience managing projects in Asana or Jira.
Culture & Benefits
- Fast-growing international organization with teams across four continents.
- Opportunity to work with data management technology and contribute directly to revenue growth and market share.
- Equal opportunity employment and reasonable accommodation for employees with protected disabilities.
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