8 часов назад
Regional Marketing Manager
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Regional Marketing Manager (B2B SaaS/AI): Developing and executing field marketing and demand generation campaigns for the UKI, Nordics, and Benelux regions with an accent on regional events, multi-channel campaigns, and sales alignment. Focus on generating qualified leads, measuring campaign ROI, translating market insights into actions, and coordinating work across international teams.
Location: Hybrid setup with 3–4 days working from home; the role supports the UKI, Nordics, and Benelux regions. Work from Anywhere is available for up to 30 days per year.
Requirements
- Master’s degree in Marketing, Business, Communications, or a related field.
- Proven experience in field marketing and demand generation within B2B technology environments.
- Experience planning and executing virtual and in-person events, including trade shows and webinars.
- Experience working in international and matrixed organizations.
- Strong stakeholder management, communication, influencing, and analytical skills.
- Familiarity with marketing automation software, CRM systems, Google Analytics, email, social media, and other digital marketing channels.
Nice to have
- Experience in enterprise software, SaaS, or AI.
What you will do
- Define and implement regional field marketing and demand generation strategies for the UKI, Nordics, and Benelux.
- Plan and manage trade shows, webinars, and in-person activations aligned with customer needs and sales opportunities.
- Create and coordinate multi-channel campaigns across digital, events, partner marketing, email, PR, and social media.
- Collaborate with sales, product marketing, partner, and customer success teams to generate qualified leads.
- Track campaign performance, lead quality, engagement, and ROI, providing recommendations for optimization.
- Guide and mentor a Working Student or Intern supporting regional marketing goals.
Culture & Benefits
- Flexible working hours and a hybrid work model.
- 25 days of annual leave and up to 30 days of working from anywhere per year.
- £450 home office budget and £80 monthly sustainable transportation allowance.
- Paid parental leave, two paid volunteering days annually, and diversity-focused employee resource groups.
- £1,000 annual professional development budget, career paths, internal mobility, and structured onboarding.
- Private medical insurance, pension plan, income protection, life cover, and confidential mental health support.
Hiring process
- 30-minute screening call with Talent Acquisition.
- 30-minute interview with the hiring manager.
- 60-minute use case debrief with the hiring manager.
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