Global Tech Employer Brand Lead

Location: Waltham, Massachusetts (hybrid), United States

US annual base salary: $135,000–$182,000, plus potential annual performance-based incentives.

Company

hirify.global is a technology-led, full-stack small business insurance provider transforming the customer experience across the United States.

What you will do

• Lead the global engineering employer brand and create a coherent ERGO NEXT narrative, messaging framework, visual identity guardrails, and tone of voice.
• Own employer brand presence across Glassdoor, LinkedIn, the career site, and other candidate-facing channels.
• Partner with People, Communications, and Marketing teams on role- and market-specific attraction content.
• Develop employee storytelling programs, including spotlights, day-in-the-life content, and leadership visibility.
• Track external perception through ratings, sentiment, and competitor positioning, and share insights with Talent Acquisition and People leadership.
• Create reusable messaging for recruiter outreach, job postings, candidate conversations, events, campus programs, and conferences.

Requirements

• 5+ years of experience in global employer branding, talent marketing, or a hybrid talent acquisition and brand role.
• Ability to build an employer value proposition from scratch or unify one across disparate sources.
• Experience operating globally and adapting employer brand messaging for US and Israel markets.
• Strong writing and storytelling skills combined with the ability to use data to measure results.
• Familiarity with the Israeli talent market and workplace culture is preferred.
• Experience supporting a global organization with a significant Israel-based workforce, particularly engineering or R&D hiring in Israel and the US, is strongly preferred.

Culture & Benefits

• Full-time employment with flexible paid time off and parental leave.
• Partially subsidized medical coverage and fully subsidized vision and dental options.
• Life insurance, disability insurance, and 401(k).
• Annual performance-based incentive eligibility.
• Inclusive and respectful workplace with equal employment opportunities.

Hiring process

• Interviews are generally conducted via Zoom, with accommodations available upon request.