Senior Growth Marketing Manager (FastField)

Location: Boston, MA or Remote, US

Salary: $90,499.50–$142,213.50 annually, plus eligibility for an annual incentive plan.

Company

hirify.global develops flexible software that helps organizations build applications for operational workflows, with FastField focused on mobile forms and field operations.

What you will do

• Own FastField demand generation, including trial starts, trial-to-paid conversion, and sourced pipeline.
• Coordinate paid, organic, content, email, nurture, events, webinars, and web programs across the full funnel.
• Develop market messaging, identify high-value buyer segments, and translate product roadmaps into demand strategies.
• Partner with Product, Product Marketing, Sales, SDRs, and Operations on launches, onboarding, lead routing, and follow-up.
• Build external audience-acquisition programs, including sponsored placements, third-party events, content syndication, and media partnerships.
• Own webinar and office-hours programs, media investment coordination, creative refreshes, ROI reporting, and conversion sequences.

Requirements

• 6+ years of experience in B2B SaaS demand generation or growth marketing.
• Experience owning multiple channels simultaneously, including paid, organic, email, and web programs.
• Strong product instincts and the ability to connect roadmaps with funnel-stage messaging and demand implications.
• Analytical fluency in pipeline and funnel performance, with data-driven decision-making.
• Experience partnering closely with Product or Product Marketing teams.
• Track record with trial, freemium, or other high-volume self-serve conversion funnels.

Nice to have

• Experience in field operations, EHS, construction, facilities, or frontline workforce software.
• Experience with G2 and review-site-driven demand programs.
• Working knowledge of HubSpot or Salesforce and marketing automation platforms.
• Experience using AI tools for research, content, or campaign work.

Culture & Benefits

• Medical, dental, and vision coverage for eligible full-time employees.
• 401(k) plan with company match.
• Annual incentive plan based on employee performance and company goals.
• Collaborative environment focused on learning, accountability, and improving how work gets done.
• Thoughtful use of AI is encouraged to improve speed, quality, and decision-making while maintaining data integrity.