5 часов назад
Marketing Director (AI Robotics)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Director (AI Robotics) (B2B marketing): Driving brand strategy, account-based campaigns, content, PR, and lead generation for AI-powered robotic solutions that automate logistics and production processes with an accent on digital acquisition, corporate messaging, and sales alignment. Focus on building a marketing team, optimizing campaign performance, managing agencies and budgets, and shaping market presence in a technology startup.
Location: Hybrid in Stuttgart, Germany; flexible working hours and an option to work from home.
Company
is a fast-growing AI-robotics startup developing hardware and software solutions that automate logistics and production processes.
What you will do
- Develop and implement the marketing strategy to increase brand awareness and market share.
- Maintain corporate design and messaging across marketing channels.
- Plan, execute, and optimize account-based marketing and digital campaigns across SEO, SEA, social media, and email.
- Create targeted content, including white papers, blog posts, social media content, and newsletters, and coordinate PR activities and events.
- Work with Sales on qualified lead generation, lead scoring, nurturing, and sales-funnel campaigns.
- Build and lead the marketing team, manage agencies, oversee the budget, and report on performance and resource allocation.
Requirements
- Degree in Business Administration, Marketing, Communications, or a comparable qualification.
- Several years of experience in online marketing, ideally in a technology or startup environment.
- Strong knowledge of SEO, SEA, social media, email marketing, and holistic campaign planning.
- Experience with marketing tools such as Google Analytics, HubSpot, and Meta Business Suite, plus analytical methods.
- Excellent written and spoken German and English are required.
- Hands-on, creative, structured, results-oriented, and confident in networking and prioritizing complex topics.
Culture & Benefits
- Innovative AI-robotics product in a forward-looking market.
- Flexible working hours and the option to work from home.
- Opportunity to substantially shape the marketing strategy and build a marketing team.
- Quick decision-making processes and room for initiative.
- Free meals at the workplace and Wellpass gym membership.
- Competitive compensation and career development opportunities.
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