Head of Marketing (SaaS)

TL;DR

Head of Marketing (SaaS): Leading go-to-market and product-led-growth strategy for Seobility to build sustainable acquisition channels beyond organic search with an accent on diversified growth and AI-native workflows. Focus on scaling MRR, leading a senior marketing team, and expanding brand authority within the SEO community.

Location: Remote, Europe (CET time zone overlap required)

Company

hirify.global is a portfolio of growing SaaS brands, including Seobility, an all-in-one SEO software empowering website owners worldwide.

What you will do

• Own the full marketing strategy, budget, and accountability for MRR growth.
• Develop product-led growth (PLG) and diversified acquisition sources beyond Google organic traffic.
• Lead and coach a team of 2-3 senior marketers, ensuring delivery and strategic alignment.
• Implement AI-native tools and agentic workflows for research, production, and user communication.
• Build ecosystem partnerships and champion the brand in the SEO community through thought leadership.

Requirements

• Generalist growth marketing background with a track record of connecting data and channels.
• Deep SEO expertise to lead strategy for an SEO tool and engage with the professional community.
• AI-native proficiency with technical fluency in HTML, CSS, APIs, and webhooks to ship landing pages independently.
• Proven leadership experience managing senior professionals with execution discipline.
• Excellent English communication skills, both written and verbal.
• Must be based in Europe to ensure substantial working time overlap with CET.

Nice to have

• German language proficiency (relevant for strong DACH presence).
• Experience with product marketing for freemium models and upsell triggers.
• Personal audience or on-camera experience to drive creator-led growth.

Culture & Benefits

• Remote-first environment with high trust, freedom, and autonomy.
• Low bureaucracy culture focusing on efficiency and sustainable momentum.
• Access to a broad network of entrepreneurial SaaS professionals for knowledge exchange.
• Small, friendly, and supportive team atmosphere.