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Описание вакансии
Текст:
TL;DR
Marketing Operations Manager (AI): Own and harden the marketing technology stack, including email systems, CRM, tracking, forms, routing, and AI-powered workflows, with an accent on data integrity, inbound protection, and scalable operational processes. Focus on building lead scoring and attribution infrastructure, preventing failures across integrations and campaigns, and designing a resilient roadmap for the future marketing stack.
Location: Hybrid in New York or San Francisco, United States
Salary: $190,000–$210,000 per year, plus equity
Company
Baseten provides inference infrastructure and developer tooling that help AI companies bring machine learning models into production.
What you will do
- Own the marketing technology stack, including advertising platforms, email systems, tracking, pixels, forms, and connectors.
- Build inbound protection with spam and bot controls, rate limiting, validation, synchronization gates, and anomaly alerting.
- Enforce data integrity across UTM governance, campaign membership, lifecycle stages, lead scoring, routing, and marketing metrics.
- Operationalize web requests with the development agency through structured briefs, tickets, SLAs, and launch runbooks.
- Systematize marketing operations intake, triage, prioritization, and automation of recurring requests.
- Partner with RevOps, Data, Sales, Finance, Design, and agencies to close workflow gaps and implement custom or AI-powered solutions.
Requirements
- 6+ years of marketing operations experience at a B2B SaaS or developer-tooling company.
- Hands-on expertise with marketing automation platforms and Salesforce, including field mapping, synchronization governance, workflows, and campaign objects.
- Experience building lead scoring, routing, lifecycle-stage, attribution, and data-quality infrastructure.
- Experience fixing deduplication issues, backfills, spam attacks, tracking outages, and other data failures.
- Experience with tag management, webhooks, APIs, and light scripting or automation using tools such as n8n, Zapier, Python, or AI-agent tooling.
- Strong knowledge of email infrastructure and deliverability, QA, documentation, and cross-functional stakeholder management.
Nice to have
- Salesforce or related marketing technology certifications.
- Experience with AI-powered marketing workflows and developer-tooling environments.
Culture & Benefits
- Competitive compensation with meaningful equity.
- U.S. employees receive full medical, dental, and vision insurance coverage for themselves and dependents.
- Flexible PTO and a company-wide Winter Break from Christmas Eve through New Year's Day.
- Paid parental leave and a fertility and family-building stipend.
- U.S. employees have access to a company-facilitated 401(k).
- Exposure to ML startups and opportunities for learning and networking.
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