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Описание вакансии
Текст:
TL;DR
Marketing Operations Manager (AI): Own and harden the marketing technology stack, including email systems, CRM, tracking, forms, routing, and AI-powered workflows, with an accent on data integrity, inbound protection, and scalable operational processes. Focus on building lead scoring and attribution infrastructure, preventing failures across integrations and campaigns, and designing a resilient roadmap for the future marketing stack.
Location: Hybrid in New York or San Francisco, United States
Salary: $190,000–$210,000 annually, plus equity
Company
Baseten provides applied AI infrastructure, inference, and developer tooling that help AI companies bring machine learning models into production.
What you will do
- Own the marketing technology stack, including advertising platforms, email systems, CRM integrations, tracking, pixels, forms, and connectors.
- Build inbound protection and monitoring for spam, bots, rate limits, email and domain validation, synchronization, and anomaly alerting.
- Maintain data integrity through UTM governance, campaign membership, lifecycle stages, lead scoring, routing logic, field hygiene, and canonical metrics.
- Operationalize the web request pipeline with an external development agency through structured briefs, tickets, SLAs, and launch runbooks.
- Systematize marketing operations intake, triage, prioritization, and automation while closing workflow gaps across Marketing, RevOps, Data, and Sales.
- Build or implement custom and AI-powered solutions and define a roadmap for the future marketing stack.
Requirements
- 6+ years of marketing operations experience at a B2B SaaS or developer-tooling company.
- Hands-on expertise with marketing automation platforms and Salesforce, including field mapping, synchronization governance, workflows, and campaign objects.
- Experience building lead scoring, routing, lifecycle-stage, and attribution infrastructure, as well as fixing deduplication, backfill, spam, tracking, and data-quality issues.
- Experience with Google Tag Manager, webhooks, APIs, and light scripting or automation using tools such as n8n, Zapier, Python, or AI-agent tooling.
- Familiarity with email infrastructure and deliverability, strong QA practices, and systems-oriented failure analysis.
- Strong stakeholder management, documentation, and collaboration skills across Marketing, Sales, Finance, Data, Design, and external agencies.
Culture & Benefits
- Competitive compensation with meaningful equity.
- Medical, dental, and vision insurance fully covered for employees and dependents.
- Flexible PTO and a company-wide Winter Break from Christmas Eve through New Year's Day.
- Paid parental leave and a fertility and family-building stipend through Carrot.
- Company-facilitated 401(k).
- Exposure to a range of machine learning startups and related learning and networking opportunities.
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