5 дней назад
Media Buyer (Meta/TikTok)
3 000 - 5 500€
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Media Buyer (Meta/TikTok): Managing paid social acquisition for a CEFR-aligned language learning app with an accent on campaign structure, budget optimization, and profitable growth. Focus on designing testing programmes, scaling Meta and TikTok accounts, improving CAC and cost per purchase, and building automation and reporting tools.
Location: Workspaces in Vilnius, Klaipėda, and Riga. Vilnius follows a 4 days onsite, 1 day remote hybrid model; arrangements for roles based outside Vilnius depend on the position.
Gross salary: €3,000–€5,500 per month.
Company
verse builds systems, teams, and infrastructure for ventures in the health, wellness, beauty, and travel industries. Wordletic is a CEFR-aligned language learning app for levels A1–C2, available on iOS and Android.
What you will do
- Manage Meta and TikTok advertising accounts, including campaign structure, budgets, bidding, audiences, and placements.
- Plan, execute, scale, and optimize paid social campaigns for sustainable and profitable growth.
- Make daily scaling and budget-cutting decisions while improving CAC and cost per purchase.
- Run structured tests across audiences, placements, offers, and bidding strategies.
- Build and optimize campaign automation and reporting tools, using third-party analytics for deeper performance insights.
- Research markets, audiences, and competitors; collaborate with creative and funnel teams and explore channels such as AppLovin and LiveIntent.
Requirements
- 3+ years of hands-on paid social buying experience at scale.
- Experience managing significant advertising spend directly.
- Daily proficiency with Meta Ads Manager and TikTok Ads Manager.
- Strong attention to account structure, naming conventions, and budget management.
- Structured approach to testing, variable isolation, and documenting learnings.
- Comfort working with numbers, data, and spreadsheets.
Nice to have
- Experience in consumer subscription or D2C businesses.
- Experience with AppLovin, LiveIntent, or other paid acquisition channels.
- Exposure to health, wellness, or ed-tech products.
- Experience scaling an account from the ground up.
Culture & Benefits
- Health insurance after probation, an onsite physiotherapist, office gym, and fitness classes.
- Seven additional days off and hybrid work options.
- Ability to work from anywhere in the world for up to two months.
- Pet-friendly offices with breakfasts, lunches, snacks, and team events.
- €1,100 yearly budget for coaching, training, conferences, courses, subscriptions, and books.
- Work across 30+ brands worldwide, with referral rewards of €1,500 for each successful referral.
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