Digital Marketing Specialist – Email, Paid Media & Lead Generation | Remote

Location: Remote from Colombia, Costa Rica, El Salvador, Nicaragua, or Guatemala; U.S. business hours

Company

hirify.global is hiring on behalf of a client for a hands-on digital marketing role focused on measurable lead generation and business growth.

What you will do

• Plan, launch, and optimize multi-channel digital marketing campaigns.
• Manage email marketing and lead-nurture campaigns, paid search, and paid social.
• Create and optimize landing pages, campaign assets, messaging, and conversion funnels.
• Coordinate social media content and maintain marketing automation workflows.
• Monitor website traffic, leads, conversions, and campaign performance.
• Collaborate with sales to improve lead quality, campaign results, and sales conversion.

Requirements

• 2+ years of digital marketing experience.
• Hands-on experience with email marketing, social media, paid advertising, and digital analytics.
• Familiarity with Google Analytics and marketing automation tools.
• Strong understanding of lead generation and conversion funnels.
• Strong analytical and copywriting skills, with the ability to make data-driven improvements.
• Strong written and verbal English communication; ability to work remotely during U.S. business hours.

Culture & Benefits

• Full-time remote position.
• Independent execution in a remote environment.
• Work focused on measurable growth in qualified leads and conversion rates.
• Opportunity to improve email, paid media, social, automation, analytics, and lead-generation performance.

Hiring process

• Initial screening call.
• Spark Hire video interview and recruiter interview.
• Client interview followed by offer and onboarding.