17 часов назад
Paid Search & Digital Media Talent Pool
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Paid Search & Digital Media Talent Pool (Google Ads/Paid Search): Managing and optimizing revenue-generating digital advertising campaigns for hospitality clients across North America with an accent on ROAS, bookings, revenue, and acquisition efficiency. Focus on analyzing campaign performance, allocating enterprise advertising budgets, presenting actionable recommendations to clients, and optimizing Google and Meta Ads.
Location: Hybrid; requires working from the San José, Costa Rica office 50% of the time.
Company
is a global travel technology company serving the travel and hospitality industry.
What you will do
- Manage a portfolio of hospitality clients across the North America region and act as a strategic advisor.
- Build, manage, and optimize digital advertising strategies focused on Google Ads and Paid Search.
- Monitor ROAS, revenue, conversions, CPA, and acquisition efficiency to improve campaign performance.
- Analyze campaign data and translate performance trends into actionable business recommendations.
- Lead recurring business reviews and present optimization strategies to clients and stakeholders.
- Recommend budget allocation, pacing, forecasting, tracking, measurement, and reporting improvements.
Requirements
- 3+ years of hands-on experience managing and optimizing Google Ads, especially Google Search Campaigns.
- Experience with revenue-generating campaigns measured by ROAS, CPA, conversions, bookings, or revenue.
- Experience managing enterprise advertising budgets, including allocation, pacing, and optimization decisions.
- Experience managing and optimizing Facebook/Meta Ads campaigns.
- Strong knowledge of Google Ads, Google Analytics (GA4), and Paid Search best practices.
- Strong analytical, consultative, communication, and stakeholder management skills.
Nice to have
- Experience with Performance Max, Demand Gen, YouTube Ads, Display Campaigns, Search Ads 360, or other Google advertising solutions.
- Experience in hospitality, travel, tourism, hotel, digital agency, media agency, advertising agency, or performance marketing environments.
Culture & Benefits
- Flexible hybrid working schedule.
- Competitive remuneration, annual bonus, paid vacation and holidays, health insurance, and additional benefits.
- Professional development through online learning hubs and formal training.
- Diverse and inclusive workplace with a global travel technology mission.
Hiring process
- Create a candidate profile, upload a Resume/CV, and submit the application.
- The application process takes no longer than 10 minutes.
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