Marketing Automation Specialist

Location: USA - Remote

Salary: $54,000–$67,000 annual base salary

Company

hirify.global provides reporting, analytics, and performance management software that helps finance and data teams use business information for better decision-making.

What you will do

• Own lead-routing rules and marketing automation supporting lead capture, qualification, handoff, and speed-to-lead performance.
• Build and manage dynamic audience and suppression lists for marketing campaigns.
• Build and execute templated emails, monitor campaign queues, and collaborate with growth marketing on optimization.
• Administer list imports, data transformation, marketing automation tools, third-party integrations, vendors, agencies, and webinar platforms.
• Own monthly email performance reporting, analyze trends, and communicate findings.
• Lead cross-functional marketing operations projects, including segmentation, lead scoring, email preferences, and process documentation.

Requirements

• Bachelor’s degree in Marketing, Business, Data Science, or a related field.
• 2+ years of marketing experience with marketing automation tools such as Pardot, HubSpot, or Marketo and CRM platforms such as Salesforce or Dynamics.
• Familiarity with webinar platforms and project management software.
• Strong analytical, problem-solving, communication, collaboration, and project management skills.
• Detail-oriented approach to data accuracy, database hygiene, normalization, and subscription management.
• Ability to work cross-functionally, adapt to changing requirements, and manage projects through completion.

Nice to have

• Prior experience in a B2B software company.

Culture & Benefits

• Full-time employment with a remote work arrangement in the United States.
• Additional bonus eligibility may apply for non-sales roles.
• Background checks are required where permitted by country, state, or province.
• Equal employment opportunity workplace with confidential handling of applicant information.