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8 часов назад

Creative Director, Growth

200 000 - 230 000$
Формат работы
hybrid
Тип работы
fulltime
Грейд
director
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Creative Director, Growth (Growth Marketing): Owning the creative system for member acquisition across campaigns, email, direct mail, SMS, and landing pages with an accent on hands-on design, messaging strategy, and conversion-focused experimentation. Focus on translating funnel data into testable creative hypotheses, building scalable creative infrastructure, and using AI tools to produce and optimize campaign variants.

Location: New York, NY; hybrid schedule with 3 days per week in the NYC office

Salary: $200,000–$230,000 USD annually

Company

hirify.global provides specialty substance use care and AI-supported mental health treatment through personalized, clinically driven programs.

What you will do

  • Own campaign concepting from audience insight through execution across email, direct mail, SMS, and landing pages.
  • Define and evolve hirify.global’s growth creative voice, messaging principles, visual language, and channel standards.
  • Design campaign assets hands-on, including emails, landing page modules, direct mail layouts, and digital campaign visuals.
  • Develop and run data-driven creative experiments with Growth Marketing, Product, Operations, and Engineering partners.
  • Translate funnel data and business goals into clear creative strategy and present the rationale to leadership and non-creative stakeholders.
  • Build messaging frameworks, copy templates, visual component libraries, and scalable creative operations while managing agencies, freelancers, priorities, and budget.

Requirements

  • 6+ years of creative experience, including at least 2 years in a lead or director role setting creative direction.
  • Experience managing or directing a creative or content function; direct reports are preferred.
  • Strong hands-on design execution across email, landing pages, direct mail, and digital campaigns.
  • Portfolio demonstrating strategic campaign thinking and high-quality execution.
  • Data-driven creative approach with experience measuring performance and optimizing for conversion.
  • Experience using AI tools in a creative workflow and presenting creative strategy to non-creative stakeholders.

Nice to have

  • Experience in B2C, B2B2C, health tech, benefits, or subscription environments.

Culture & Benefits

  • Hybrid and flexible working environment.
  • Generous equity package and incentive compensation.
  • Full medical, dental, and vision coverage, plus a 401(k) plan.
  • Unlimited PTO, 10 paid holidays, and company-wide “Me Time” days.
  • Paid maternity, paternity, and new parent leave.
  • Annual learning and development stipend, wellness reimbursement, reproductive and family planning care, and substance use support for employees and family members.

Hiring process

  • Creative strategy and execution are evaluated through the candidate’s portfolio and ability to explain and defend campaign decisions.

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