Growth Marketing Lead (AI)

Location: New York, NY; hybrid, with 3–4 days onsite at the NYC headquarters

Salary: $160,000–$230,000 annual cash OTE, plus equity and bonus

Company

hirify.global is a Series B SaaS company building an AI-driven platform for event marketing intelligence and meeting-based pipeline generation.

What you will do

• Own and execute the global demand generation strategy across paid media, email, content, SEO, ABM, and events.
• Develop and operationalize the marketing funnel, including goals, performance metrics, reporting, and SQL and opportunity progression.
• Improve conversion rates across the full marketing funnel and build highly personalized ABM programs for target accounts.
• Partner with Sales, Events, and Community to align campaigns and amplify event-driven pipeline.
• Build AI-assisted workflows for content creation and distribution, SEO/GEO/AEO experimentation, campaign iteration, and personalization.
• Design content frameworks and attribution models to measure performance, identify pipeline drivers, and optimize ROI.

Requirements

• 10+ years of experience in B2B SaaS demand generation with a track record of building scalable programs that drive measurable pipeline and revenue.
• Experience scaling Series B or Series C companies.
• Expertise with HubSpot, LinkedIn Campaign Manager, Google Ads, Google Tag Manager, and Meta Ads.
• Proficiency with AI tools for content automation and a strong understanding of funnel metrics, attribution, campaign analytics, and performance optimization.
• Ability to design segmentation and personalization frameworks at scale and familiarity with CRM, marketing automation, and reporting systems.
• Strategic, hands-on approach with the ability to operate in a fast-paced, high-ownership environment and navigate ambiguity.

Culture & Benefits

• Player-coach leadership role managing one or two marketers while directly driving key programs and experiments.
• Close collaboration with Sales and cross-functional marketing partners.
• Medical, dental, and vision healthcare coverage.
• Unlimited PTO and company-wide shutdowns during the July 4th and Christmas–New Year’s weeks.