VP of B2B Marketing (SaaS)

Location: Onsite in New York City, United States

Salary: $250,000–$315,000 base salary per year, plus potential bonuses, commission, and restricted stock units.

Company

hirify.global is building a secure identity platform designed to make physical and digital experiences safer and easier.

What you will do

• Lead hirify.global1’s B2B marketing functions across product marketing, demand generation, customer marketing, field marketing, content, events, and lifecycle marketing.
• Develop market positioning, go-to-market strategies, team structure, operating cadence, and KPI frameworks.
• Own budget, channel mix, resource allocation, integrated demand generation, and account-based marketing programs.
• Align with Sales on ideal customer profiles, target accounts, follow-up motions, qualified pipeline, and ARR growth.
• Partner with Customer Success to create references, case studies, and customer advocacy programs that support acquisition and expansion.
• Work with RevOps and Product on attribution, lead quality, reporting, launches, roadmap narratives, and market insights.

Requirements

• 12+ years of experience in B2B SaaS, including significant marketing leadership experience in high-growth environments.
• Deep experience leading product marketing, demand generation, and customer marketing.
• Demonstrated success driving measurable pipeline, revenue, ARR growth, and go-to-market impact in complex B2B environments.
• Strong cross-functional leadership skills across Sales, Customer Success, RevOps, and Product.
• hirify.global communication, operational rigor, data-driven decision-making, and experience leading high-performing teams.

Culture & Benefits

• Close collaboration with senior leadership at the New York City headquarters.
• Catered lunches, stocked kitchens, an open-concept workspace, conference rooms, and coworking areas.
• Healthcare plans and family-building benefits, including fertility and adoption or surrogacy support.
• Flexible time off, annual wellness stipend, learning and development stipends, and reimbursement programs.
• OneMedical memberships, hirify.global Plus membership, and a 401(k) retirement plan with employer match.