CRM & Loyalty Senior Manager (PerriconeMD)

Location: San Francisco, United States; hybrid work model with 3 days in the office and 2 days from home

Salary: $100,000–$115,000 per year

Company

hirify.global is a global ecommerce group operating beauty and sports nutrition businesses, including PerriconeMD and online beauty retailers.

What you will do

• Own end-to-end CRM campaign planning and execution across email and SMS.
• Build and optimize automated lifecycle flows, including welcome, abandoned cart and browse, post-purchase, and re-engagement journeys.
• Manage the loyalty program to increase member acquisition, repeat purchases, retention, and customer lifetime value.
• Lead CRM performance reporting across revenue contribution, open rates, click-through rates, conversion, list growth, and campaign ROI.
• Manage Listrak or an equivalent CRM platform, maintaining deliverability, list health, and data integrity.
• Partner with Ecommerce, Performance Media, Brand, and Creative teams to align CRM with commercial priorities and deliver on-brand communications.

Requirements

• 4–6 years of experience in CRM, email marketing, or lifecycle marketing, preferably in direct-to-consumer or beauty businesses.
• Hands-on experience with CRM platforms; Listrak experience is preferred.
• Strong understanding of segmentation, personalization, automation, ESP best practices, and the digital customer journey.
• Ability to translate complex customer and segmentation data into actionable growth strategies and revenue impact.
• Exceptional attention to detail and ability to manage multiple campaigns under tight deadlines.
• Ability to work in San Francisco under a hybrid schedule with 3 office days per week.

Culture & Benefits

• Medical, dental, and vision coverage.
• 401(k) matching up to 5%.
• Generous paid time off.
• Short- and long-term disability coverage.
• Employee discounts on hirify.global brands.
• Work in a data-led, fast-paced, cross-functional environment focused on science-led skincare and continuous optimization.

Hiring process

• Applicants can request reasonable adjustments during the recruitment process.
• Applications are generally reviewed within 14 days.