Revenue Marketing Operations Specialist (AI)

Location: Onsite in Toronto, ON, Canada

Expected compensation: $60,000–$70,000 CAD in annual on-target earnings, consisting of base salary and variable compensation.

Company

hirify.global aims to create meaningful customer and employee experiences while solving real business problems through data-driven improvement.

What you will do

• Own the outbound email revenue program, including monthly and quarterly booked-revenue targets.
• Build quarterly send plans across cohorts and last-touch dates while managing sustainable volume, rest windows, and suppression rules.
• Manage email deliverability and sending infrastructure, including domains, SPF, DKIM, DMARC, warm-up, inbox placement, and vendors.
• Maintain segmentation, exclusion logic, deduplication, and list hygiene in HubSpot.
• Run experiments on creative, offers, and incentives using booked-demo efficiency and downstream close rate as key metrics.
• Use Claude and Claude Code to automate operations, build internal tooling, report performance, and collaborate with sales, inbound qualification, and customer success.

Requirements

• 3+ years of experience in B2B marketing, ideally owning an outbound, lifecycle, or demand-generation email program with a revenue or pipeline target.
• Hands-on experience with Claude or another large language model, including building an automation, evaluation loop, or internal tool.
• Proficiency in HubSpot or a comparable CRM and marketing automation platform, including lists, workflows, properties, and reporting.
• Strong data analysis skills, with the ability to validate and defend reporting independently.
• Working knowledge of email deliverability, domain authentication, warm-up, sender reputation, and inbox placement, or the ability to learn these quickly.
• Strong experimentation, communication, ownership, project-management, Excel, and Google Sheets skills.

Nice to have

• Demand generation experience.
• Certifications in email marketing or marketing automation tools, especially HubSpot.

Culture & Benefits

• Paid time off and paid provincial holidays.
• Paid parental leave.
• Healthcare benefits and private pension matching.
• Culture Crew and Emerging Leader programs with year-round training and events.
• Artificial Intelligence-supported tools may be used to screen, assess, or select applicants during recruitment.