Manager, Paid Social (E-commerce)

Location: New York, NY. Applicants must be currently authorized to work in the United States on a full-time basis.

Company

hirify.global Brands operates home design and furnishings brands, including hirify.global, Interior Define, Burrow, The Citizenry, The Inside, St. Frank, and The Expert.

What you will do

• Own the strategy, execution, and optimization of paid social campaigns across Meta, Pinterest, TikTok, Reddit, and other emerging platforms.
• Manage approximately $XXM in annual paid social budget, including allocation, pacing, and performance accountability across seven brands.
• Build creative testing and channel experimentation roadmaps, including incrementality and in-platform A/B testing.
• Partner with Brand, Creative, Data, Analytics, and Engineering teams on creative direction, measurement, pixel health, and CAPI event health.
• Integrate influencer and UGC content into paid creative strategy and manage social feeds covering more than 200,000 SKUs.
• Generate campaign-level reporting and actionable insights while managing relationships with major advertising platforms.

Requirements

• 6+ years of experience in paid social or performance marketing, with substantial hands-on experience across social channels.
• Deep expertise in Meta Ads, including campaign architecture, bidding strategy, audience structure, and creative testing.
• Meaningful experience with at least two additional platforms such as Pinterest, TikTok, Reddit, or Snapchat.
• Experience managing $10M+ in paid social budgets; $20M+ preferred.
• Experience with third-party attribution tools such as Rockerbox, Northbeam, or Triple Whale.
• DTC e-commerce experience required, with strong communication, analytical decision-making, and creative judgment.

Nice to have

• Experience in the home, lifestyle, or design category.
• Multi-brand experience.
• Team management experience.

Culture & Benefits

• Lean, high-ownership environment with close collaboration across growth, creative, data, analytics, and engineering.
• Competitive compensation, paid time off, and volunteer days off.
• Medical, dental, vision, and disability benefits.
• 401(k) with company match and paid parental leave.
• Design services, furniture discounts, and anniversary merchandise credits.