3 дня назад
Director, Agent Marketing (Insurance)
146 575 - 229 600$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director, Agent Marketing (Insurance): Owns the marketing strategy and execution for GEICO Exclusive Agents and Independent Agents, covering acquisition, onboarding, engagement, retention, and multi-line expansion with an accent on local-market activation, agent enablement, and measurable growth. Focus on building a distribution marketing operating model, developing targeting and reporting capabilities, and leading experimentation across integrated go-to-market programs.
Location: New York City, NY, United States
Annual salary: $146,575–$229,600
Company
is a large United States auto insurer and a member of the Berkshire Hathaway family of companies.
What you will do
- Own the marketing strategy and execution for Exclusive Agents and Independent Agents.
- Drive acquisition, onboarding, retention, persistency, bundling, cross-sell, and local-market engagement.
- Build and scale a dedicated distribution marketing capability, including future headcount and cross-functional support.
- Lead integrated go-to-market plans and translate national campaigns into locally relevant agent executions.
- Develop scalable marketing toolkits, templates, playbooks, pilots, and phased rollouts.
- Partner with Distribution, Product, Analytics, Technology, Performance, Media, Creative, CRM, and Lifecycle teams.
Requirements
- 10+ years of marketing experience, ideally including field-facing roles.
- Financial services experience is required; insurance experience is preferred.
- Experience working cross-functionally with Product, Analytics, Technology, and Sales or Distribution.
- Experience building new capabilities, operating in ambiguity, managing teams, and influencing without formal authority.
- Bachelor’s degree required; MBA preferred.
- will not sponsor a new applicant for employment authorization for this position.
Culture & Benefits
- Personalized development programs, mentorship, and certification assistance.
- Inclusive and collaborative culture focused on shared success.
- Competitive pay, benefits, and flexibility supporting employee well-being.
- Equal employment opportunity and reasonable accommodation for qualified individuals with disabilities.
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