Product Manager, AI Marketing

Location: Remote within the United States; priority for candidates in Grand Rapids, Denver, and Chicago hiring hubs, with consideration for specified U.S. states and Canada. Candidates outside these locations cannot be considered.

Salary: $120,000–$160,000 per year

Company

hirify.global develops reservation management software and an online marketplace for campgrounds, RV parks, and camping travelers.

What you will do

• Define the product vision, roadmap, first release, and future priorities for a new AI-powered marketing product.
• Design AI experiences that balance recommendations, autonomous actions, and human review and control.
• Conduct discovery with campground and RV park owners and translate findings into product requirements.
• Collaborate with engineering, design, marketing, sales, support, and finance through development and launch.
• Shape platform connections, third-party marketing integrations, packaging, pricing, and positioning.
• Define KPIs, evaluate output quality, manage the backlog, and lead agile delivery cycles.

Requirements

• 3+ years of product management experience taking features from ideation through launch and iteration.
• Experience shipping or closely supporting AI-powered products, including LLM workflows, copilots, or generative content tools.
• Understanding of current AI capabilities and limitations, with sound judgment about appropriate product scope.
• Strong analytical, experimentation, prioritization, project management, communication, and collaboration skills.
• Customer-centric approach focused on non-technical, time-constrained users and comfort working with ambiguity.

Nice to have

• Marketing technology, digital marketing, or martech experience.
• Experience taking a 0-to-1 product or major new product line from concept to launch.
• SMB, vertical SaaS, e-commerce, travel, booking, hospitality, outdoor industry, or platform interoperability experience.

Culture & Benefits

• Remote work with opportunities for in-person collaboration in hiring hubs.
• Medical, dental, vision, life, and disability insurance options.
• 401(k) plan with employer match.
• Flexible time off.
• Employee camping credit.
• Learning, collaboration, and innovation-oriented culture.