обновлено 3 дня назад
VP, Digital Experience (SaaS)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
VP, Digital Experience (SaaS): Owning digital acquisition and web presence across paid digital marketing, website strategy, technical SEO, AI-search visibility, and conversion rate optimization with an accent on website performance, platform architecture, and pipeline growth. Focus on building a unified digital roadmap, leading search and answer-engine visibility, managing experimentation and budgets, and connecting channel metrics to executive-level revenue reporting.
Location: Remote, US only. Employment requires eligibility to work in the United States without sponsorship.
Company
provides cloud-based software and services for purpose-driven nonprofits and associations in more than 30 countries.
What you will do
- Own the strategy, roadmap, and budget for paid digital marketing, website experience, technical SEO, AI-search visibility, and conversion rate optimization.
- Set website priorities covering performance, structured data, accessibility, and platform architecture.
- Lead the transition from search-only optimization to combined search and AI-answer-engine visibility, coordinating with marketing and communications teams.
- Own the conversion-rate testing roadmap, experimentation cadence, and pipeline performance reporting.
- Manage vendors and agencies across paid media, GEO, SEO, web development, and analytics tooling.
- Report digital performance to the SVP and executive leadership, connecting site and channel metrics to pipeline and revenue.
Requirements
- 10+ years of experience in digital marketing, web strategy, or a related field.
- 5+ years managing directors or senior managers.
- Experience owning paid and organic/web-side digital work or managing leaders across both areas.
- Strategic experience in technical SEO, site performance, and conversion rate optimization.
- Working familiarity with GEO or AEO practices and experience managing multi-channel budgets and vendors.
- Must be eligible to work in the United States without sponsorship.
Nice to have
- Experience in B2B SaaS, nonprofit technology, or association management software.
- Experience hiring or rebuilding teams from a smaller or destabilized starting point.
- Experience with Claude Co-work, Claude Code, and agentic workers.
Culture & Benefits
- Medical, dental, and vision benefits.
- 401(k) savings plan with company match.
- Flexible planned paid time off, generous sick leave, and employer-paid parental leave.
- Remote work flexibility, work-life balance, and an inclusive, purpose-driven culture.
- Employer-paid short-term disability coverage and commitment to community involvement.
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